by Katie Lundin/marketing and branding specialist, Crowdspring We all enjoy a good meme poking fun at embarrassing mistakes online. But, it’s far less funny when your product or package is the butt of those jokes. Poor packaging leads to worse things than a bruised ego—it leads to lost sales and revenue. And, it’s no mystery why. People’s […]
Category: Packaging News
Grenade Accelerates U.S. Expansion Through C-Store Launch
Global sports and nutrition brand Grenade is increasing its availability throughout the nation. The maker of the Carb Killa line of low-sugar, high-protein snacks, Grenade has secured partnerships with leading convenience store chain, Speedway, as well as a number of other partnerships including Royal Farms, Dash In, GetGo and Wawa. Grenade also has signed […]
Clabber Girl Rex Coffee Espresso Baking Chips Now Available At Walmart
Clabber Girl Corp. has brought its Rex Coffee Espresso Baking Chips exclusively to Walmart stores, with 12-oz. packages now available at more than 2,000 locations. The company says the product offers a new twist on traditional semi-sweet chocolate baking chips, bringing together coffee and chocolate flavors. Rex Coffee, an artisan, small-batch roastery that has produced coffee […]
Colgate-Palmolive Ships First Recyclable Toothpaste Tube
New York, New York-based Colgate-Palmolive has begun the switch to a first-of-its-kind recyclable toothpaste tube and now seeks to enlist other companies to follow its lead. Colgate recently delivered to retailers the first tube recognized by the Association of Plastic Recyclers (APR)—Antiplaque & Whitening toothpaste under the company’s Tom’s of Maine brand. Tom’s will complete […]
Georgia Citrus Brand Besties Hits Stores In Time For Holiday Season
Just in time for the holidays, shoppers can now add the Georgia citrus brand, Besties to their grocery lists. This month, more than 1 million lbs. of Georgia Grown satsuma mandarin oranges are going to market in major retailers including, Publix, Kroger, Walmart and Whole Foods. “Georgia has a great history of branding agricultural commodities […]
Beetnik Foods Expands Reach With Kroger Distribution
Beetnik Foods, an Austin, Texas-based organic food brand specializing in organic, gluten-free, humanely raised, grass-fed beef and chicken entrées, now will be available to Kroger shoppers in more than 700 stores across the country. Early November, Kroger shoppers will be able to purchase either beef or chicken Beetnik frozen meatball pouches. Both products are certified USDA Organic and […]
Chobani Expands To Offer Oat-Based Products, Natural Dairy Creamers
Chobani, America’s No. 1 Greek yogurt brand, is debuting an entire platform of batch-made oat-based drinks and cultured oat blends, as well as dairy-based creamers. “Like yogurt, oats are an ancient food with deep roots in our culture and our land. These grains deserve to be celebrated,” said Hamdi Ulukaya, founder and CEO of Chobani. “I […]
New Deloitte Study Looks Ahead To The Future of Fresh
Two-thirds of shoppers have increased their spending on fresh foods over the past two years, with more than 60 percent of consumers spending up to 30 percent of their average monthly grocery budget on this category, according to the Deloitte “Future of Fresh” survey released Nov. 13. Key takeaways Over the last two years, two-thirds of consumers […]
