King’s Hawaiian is marking its 75th anniversary with a brand refresh, followed with new retail packaging in July. This strategic evolution aims to reinforce its market leadership and connect with a new generation of consumers, offering grocers a fresh opportunity for category growth. Since Robert Taira opened his first bakery in Hilo, Hawaii, in 1950, […]
Category: Packaging News
Posted inPackaging News, Deli News, National, News
Lacerta Introduces New Seal N’ Flip Packaging Design
Lacerta Group has announced a new innovation: Seal N’ Flip packaging. Coming at a time when food retailers and brands are focused on their bottom line, the Seal N’ Flip design is estimated to reduce packaging costs by up to 25 percent. The new design places the lidding film on the bottom. Company officials noted […]
Posted inDeli News, News, Packaging News, West
Reser’s Fine Foods Commemorates Anniversary With $2B Milestone
Reser’s Fine Foods, a family-owned company in the refrigerated prepared foods industry based in Beaverton, Oregon, is celebrating 75 years in business as it reaches $2 billion in annual revenue. Founded in 1950 by Mildred Reser, the company began as a small farmhouse kitchen potato salad business and has grown into the largest family-owned, prepared foods businesses in the […]
Posted inProduce News, Packaging News, Southeast
Fresh Express Introduces Refreshed Brand Identity, Redesigned Packaging
Orlando, Florida-based Fresh Express is introducing a refreshed brand identity with a modernized logo, redesigned packaging and a focus on fresh quality, taste and health. The updated visual identity will begin appearing on shelves nationwide starting May 9, with additional activations to follow as part of the broader “Express Yourself” campaign, which launched in April. […]
Posted inPackaging News, Dairy News, Midwest, News
ProAmpac Expands Dairy Packaging Lineup With New Butter Wraps
ProAmpac has expanded its dairy packaging portfolio with high-performance butter wraps, including its Butter Fresh Parchment and foil-paper-based options. Designed to protect butter, margarine and other oil-based solid products, these wraps offer superior grease resistance and excellent dead-fold properties to maintain freshness and minimize air exposure. “With Butter Fresh Parchment, we’re delivering a wax-free, PFAS-free solution with […]
Posted inCenter Store, Packaging News, West
Hidden Valley Ranch Introduces 7 New Flavors
Hidden Valley Ranch has added seven new flavors to its ranch product lineup – Blue Cheese Ranch, Kickin’ Cajun Blackened Ranch, Cilantro Lime Ranch, Cracked Pepper Ranch, Sweet Barbecue Ranch, Garlic Ranch Seasoning and Creamy Jalapeño Ranch Seasoning. “As the creators of ranch, Hidden Valley Ranch is uniquely positioned to continue to take ranch to […]
Posted inPackaging News, News, Northeast
ProAmpac’s ProActive Platform Wins At 2025 PAC Global Awards
ProAmpac’s ProActive Recyclable RP-1000 Paper Platform has won Best in Class and an Award of Distinction at the 2025 PAC Global Awards Celebration and Futures Edge Summit in New York. As part of the ProAmpac’s Fiberization of Packaging initiative, the RP-1000 platform stood out in the “Sustainable Package Design: Package Circularity” category for its combination of high-speed form-fill-seal performance, enhanced durability […]
Posted inPackaging News, National
Pactiv Evergreen, Novolex Announce Merger Agreement
Novolex and Pactiv Evergreen Inc. have entered into a definitive agreement to combine, creating one manufacturer in food, beverage and specialty packaging products. The combination brings together two complementary businesses that will offer a broad product platform. The asset base will include an extensive manufacturing footprint and an expansive distribution network, enhancing the combined company’s […]