Perishables Archives - Page 55 of 63
Posted in, National, Perishables

NFRA To Enhance Consumer Marketing Efforts In 2013

The National Frozen & Refrigerated Foods Association (NFRA) has hired PR firm Edelman to help enhance NFRA’s existing marketing campaigns and recharge efforts around promoting frozen and refrigerated dairy foods. Efforts will officially kick off in January 2013 with a focus on expanding NFRA’s annual March Frozen Food Month promotion. Enhanced efforts will include “influencer […]