Grocery Outlet has launched its “Free Groceries for Life” sweepstakes, where customers can enter for a chance to win a range of prizes, including a lifetime of free groceries. “This sweepstakes puts the treasure in treasure hunt,” said...
Marketing News
The Kroger Co. has promoted SVP of Operations Mary Ellen Adcock to chief merchandising and marketing officer, succeeding Stuart Aitken, who is stepping down as SVP...
The core purpose of Acosta Group is to “help connect shoppers with brands that they love, anywhere that they want to buy them, in this omnichannel environment,” said...
SpartanNash has welcomed Erin Storm as SVP and CMO, leading the company’s marketing function, including the OwnBrands portfolio, retail marketing programs, e...
Acosta Group, a sales and marketing agency collective based in Jacksonville, Florida, has expanded its engagement with The J.M. Smucker Company to include a complete...
Minneapolis-based Target Corp. has made several changes to its leadership team. Christina Hennington, currently chief growth officer, has been named as chief strategy...
Sprouts Farmers Market has entered a multi-year sponsorship agreement with the Southeastern Conference and SEC Network to become the “Official Grocer of the SEC.” ...
Sponsored content In Part I of the series, the data showed that there’s a mismatch between loyalty membership and loyalty behavior. Here in Part II, we take a closer...
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