Posted in, National, Organic Natural

Ian’s Rolling Out New Products, Packaging At Natural Products Expo

Elevation Brands LLC and Ian’s are unveiling new products and packaging at Natural Products Expo West—signaling, it says, a strong declaration for the allergy-friendly food company’s product and marketing strategy under the new tagline “Friendly Foods For Life!” Best known for its 34 SKUs of allergy-friendly convenience foods, the new look supports a more powerful […]

Posted in, Center Store, National

Spam To ‘Break the Monotony’ With Campaign Featuring New Spokescharacter

Next month, the Spam brand’s first-ever spokescharacter, Sir Can-A-Lot, will encourage everyone to “Break The Monotony” of their everyday lives. Partnering with Roy Choi of Kogi BBQ Truck fame, Sir Can-A-Lot will use social media to connect with brand fans distressed by daily dullness to achieve their mission of ridding the worldwide web of mealtime […]

Posted in, Beverage News, National

Health And Wellness Remain Priority In Food Formulation, Ingredients

Health and wellness are twin pillars driving developments across the U.S. food industry in 2013, according to “Food Formulation and Ingredient Trends: Health & Wellness,” a just-released study from market research firm Packaged Facts. Beyond efforts to help curb record-high obesity rates and chronic illnesses, Packaged Facts predicts that both processed food manufacturers and foodservice […]