With grocery costs continuing to rise and uncertainty surrounding federal nutrition assistance programs, Piggly Wiggly Alabama Distributing Company has rolled out an innovative coupon initiative designed to help consumers stretch their food budgets further. Launched Nov. 1, the Savings in a SNAP digital program focuses on staple items like eggs, milk, potatoes, pasta, tuna and […]
Category: Feature
Swiftly’s Audience Optimizer Offers Retailers Digital Tools For Success
The Shelby Report recently visited with Swiftly, a Seattle-based retail technology platform, to learn more about its new Audience Optimizer, a tool designed to help brick-and-mortar retailers transition their marketing efforts from traditional print circulars to targeted digital campaigns. Sean Turner, co-founder and chief technology officer of Swiftly, said the platform provides retailers with digital […]
Local Express Showcases Unified Commerce Platform
Local Express, an artificial intelligence-native unified commerce platform, highlighted its comprehensive technology solutions for grocery retailers during Grocery Shop in Las Vegas, emphasizing how the company has evolved from serving small-format stores to providing enterprise-level capabilities for retailers of all sizes. Maria Gallegos, chief marketing officer for Glendale, California-based Local Express, said the company is […]
Keyed By Tally, Simbe Helps Grocers With Inventory, Workforce Issues
In a recent interview with The Shelby Report, South San Francisco-based Simbe highlighted how its autonomous retail intelligence solutions address critical inventory and operational challenges facing grocers. Simbe describes itself as the global leader in retail shelf digitization and combines artificial intelligence with robotics to provide retailers with real-time insights into store operations. The company […]
Independent Grocers Find Support in NGA Foundation’s Resources
For grocers, staying competitive requires more than selling fresh goods. It demands a commitment to workforce excellence and embracing new technology to handle federal food assistance programs. That is where the National Grocers Association Foundation (NGAF), the 501(c)(3) nonprofit arm of the National Grocers Association (NGA), comes in, providing free specialized, hands-on guidance at no cost to grocery stores of all […]
ADUSA Launches Edge Retail Media Platform With In-store Digital Screens
Ahold Delhaize USA will launch Edge, a new retail media platform designed specifically for grocery retail, on Jan. 5, marking a significant shift in how the company manages advertising across its digital and physical store environments. The platform, which will initially power on-site sponsored-product display ads and a network of in-store digital screens, represents a […]
Smithfield Campaign Aims To Court Younger Consumers, Elevate Pork At Retail
Smithfield is putting a fresh, bolder stake in the ground with its new “We Speak Pork” campaign, an effort designed to reintroduce the category to younger consumers while reinforcing the company’s long-standing authority in pork. Marianne Radley, Smithfield’s managing director of marketing, told The Shelby Report that the campaign emerged after the company evaluated how […]
Giant Food, Upside Aim To Drive Incremental Sales Through Cash-back Offers
Giant Food is launching a partnership with Upside, a cash-back marketplace platform, to reach new shoppers and recapture market share as customers increasingly spread their grocery spending across multiple retailers. The collaboration pairs the mid-Atlantic’s largest grocer by market share with a Washington, D.C.-based technology company that delivers personalized cash-back offers designed to drive incremental […]
