The International Fresh Produce Association has announced the slate of new directors for the 2023 IFPA Board of Directors. The volunteer leaders will be confirmed by a ballot shared with membership and their board term will begin at the end of October. The IFPA Board of Directors is led by the officers of the executive […]
Category: Produce News
Posted inProduce News, Amazon Fresh, West, Whole Foods
Bako Sweet Concludes Summer Merchandising Contest
Bakersfield, California-based Bako Sweet has concluded its retail merchandising contest that ran May 20-July 4. Produce managers from Sprouts Colton Distribution Center were challenged to create the most creative displays using the brand’s organic sweet potato bags and Traeger grill-themed bin to promote sweet potato consumption during historically low sales months. As a result, stores that […]
Posted inProduce News, West
Research Shows Prunes Help Support Bone Health
Yuba City, California-based Sunsweet Growers has continually shared information about prunes’ impact on bone health through multiple research studies. In a recently published study in the American Journal of Clinical Nutrition, researchers have found that eating five to six prunes a day over 12 months preserved bone hip mineral density and reduced hip fracture risk in […]
Posted inProduce News, Northeast
Weis Markets Launches Annual Great Grape Event
Sunbury, Pennsylvania-based Weis Markets has launched its second annual Great Grape Event, which offers customers more than 15 varieties of grapes grown in California and the American South. The program runs through September. “The typical American supermarket sells five varieties of grapes, but since it’s the best time of year for grapes, we have decided to […]
Posted inProduce News, Marketing News, Snacks Brands, Southwest
Avocados From Mexico, Takis Collaborate On Shopper Campaign
Dallas, Texas-based Takis has partnered with Avocados From Mexico to launch a new shopper marketing campaign, “Guackeepers Keep it Good.” The companies have recruited two soccer players, Landon Donovan and Rafael Márquez, as the company’s “Guackeepers.” The “Guackeepers Keep it Good” promotional program includes in-store displays, consumer savings, digital engagement and innovative recipe inspirations for fans. “What […]
Posted inProduce News, West
Wholesum Celebrates 10 Years Of Fair Trade Certification
Amado, Arizona-based Wholesum is celebrating its 10-year anniversary of Fair Trade Certification. The company has maintained a commitment to sustainability, including 100 percent organic production. In 2012, the company solidified those commitments by obtaining Fair Trade Certification through the third-party certifier, Fair Trade USA. “More than 30 years ago, we began our transition to 100 percent […]
Posted inProduce News, Southeast
SEPC Holds Annual Summer Board Meeting
The Southeast Produce Council held its annual summer board meeting Aug. 9-11 at the Grand Bohemian Hotel in Asheville, North Carolina. Prior to their series of meetings, attendees were given a tour of the Biltmore Estate to commemorate the SEPC’s gathering. “It was a special board meeting in Asheville. We had extremely productive sessions, and […]
Posted inProduce News, Northeast
Tops Recognizes Produce Manager For ’40 Under 40′ Award
Williamsville, New York-based Tops Friendly Markets has recognized Justin Rowe, category business manager for Tops, as one of Produce Business 40 Under 40 award honorees. This program spotlights rising entrepreneurs and leaders who have shaped the produce industry in a very short time and are paving the way for what comes next. Produce Business states […]