For many years, sweet cherries have been commercially classified in two ways at grocery stores—dark sweet and Rainier—but now, a new cherry has created cause for a new classification due to its sweet flavor. Debuting in select grocery stores mid-June, the new Skylar Rae brand Tip Top cultivar cherry was discovered by chance in a […]
Category: Produce News
EPC Executive Director John McAleavey Passes Away
Supermarket News In Brief… John McAleavey, 80, longtime executive director of the Eastern Produce Council, passed away at his home on June 5. Vic Savanello, Eastern Produce Council president, said, “John’s passing takes from us a man who was instrumental in building the EPC into one of the highest respected Produce Food Councils in the […]
Domex Superfresh Growers Relaunches #EatCherries Summer Social Media Promotion
Domex Superfresh Growers, a global leader in the growing and shipping of fresh apples, pears, cherries and apricots, is expanding on the success of its “Sweeten Up Your Summer” #EatCherries social promotion with the addition of more consumer-focused cherry content that will be made available to retail partners. During the 2014 cherry season Domex Superfresh […]
SEPC’s Southern Innovations Symposium To Debut Bright Ideas Platform
Southern Innovations Symposium, the newly named Southeast Produce Council (SEPC) Fall Conference, will be held Sept. 17-19 at the Wild Dunes Resort in Charleston, South Carolina. New to the conference this year is the Southern Innovations Bright Ideas Platform, a mini trade show featuring new and innovative ideas in produce. The Bright Ideas Platform will be […]
Next Level Fresh Launches Single-Serve, Whole Ear Of Corn
Next Level Fresh LLC is open for business with category growth strategies that result in new meal and snack solutions designed to appeal to the massive 40-and-under shopper demographic. Fresh Life Harvest Whole Ear Gourmet Sweet Corn, developed by Next Level Fresh’s managing partner, Daniel Whittles, is one of the company’s initial products. This product […]
Superfresh Apricots Are Two Weeks Early This Season
Domex Superfresh Growers of Yakima, Washington, says it is looking forward to a “sweet” Washington State apricot crop this season—as weather has been ideal for growing the tree-ripened fruit in the premiere growing regions of Central Washington. This vintage crop should provide above-average sizing and flavor. The industry estimates approximately 8,000 tons, which is an […]
Setton Farms Becomes Official Sponsor Of Upcoming Produce For Kids Campaign
Setton Pistachio of Terra Bella Inc.—the nation’s second largest pistachio processor and maker of Setton Farms Pistachio Chewy Bites based in California’s Central Valley—is now the official sponsor of the upcoming Acme Markets and Produce for Kids campaign. The promotion will help raise funds for Philabundance, the largest hunger relief organization in the Delaware Valley, […]
Avocados From Mexico Launches Ultimate Mexican Fiesta
Avocados from Mexico, the No. 1-selling avocado in the U.S., has partnered with Dos Equis and Sauza tequila for its upcoming promotion, Ultimate Mexican Fiesta. The campaign is designed to encourage consumers to keep the fiesta going through Cinco de Mayo. The consumer contest will run from April 1-May 15. Consumers can enter to win […]
