Some consumers are heavy users of a particular product. Some are passionate about a product. The sweet spot is superconsumers: those who are heavy users and highly...
Bakery News
Rubicon Bakers has added Vegan Neapolitan Cupcakes to its product line. “Inspired by a nostalgic favorite, these delightful pink treats just happen to be vegan,” says...
Oak Brook, Illinois-based TreeHouse Foods Inc. will close its St. Louis, Missouri, office on June 28. The decision to close the St. Louis office is part of the...
Milwaukie, Oregon-based Dave’s Killer Bread (DKB) has introduced English muffins to its line, offering two varieties: Killer Classic and Rockin’ Grains. “Consumers are...
The American Bakers Association (ABA) President and CEO Robb MacKie will join the board of the National Association of Manufacturers’ (NAM) Council of Manufacturing...
Chabaso, a family-owned bakery in New Haven, Connecticut, is launching a new chapter in its history with a rebranding effort, including a new graphics package and...
The International Dairy Deli Bakery Association’s (IDDBA) 24th annual Cake Decorating Challenge is approaching. The event will take place during IDDBA 19 in Orlando...
Whitney Atkins will join the International Dairy Deli Bakery Association (IDDBA) as its VP of marketing on Nov. 27. She will lead the marketing team responsible for...