St. Cloud, Minnesota-based Country Hearth breads is offering Midwest consumers the chance to win one of two $1,000 cash awards with the “Great Holiday Get-Together Sweepstakes.” Pan-O-Gold Baking Co., bakers of Country Hearth and Village Hearth breads, is sponsoring the sweepstakes open to residents age 18 and older in its Upper Midwest market area. Entries […]
Category: Marketing News
PMA Teams With Group To Get Fresh Produce On Screen
In support of the produce industry’s efforts to drive demand for more fresh produce, the Produce Marketing Association (PMA) on Friday during its Fresh Summit conference in Atlanta announced a strategic alliance with the Entertainment Resource & Marketing Association (ERMA)—the association of entertainment marketing professionals—to bring fresh produce center stage through television shows, movies and […]
Foods Dominate As Kids’ Favorite Brands
Oreo, America’s “wonderfilled” classic cookie, has topped this year’s list of Kids’ Most Loved Brands, according to findings from the 2015 Young Love study of more than 7,000 children and their parents. In fact, food brands dominate this year’s list, taking 14 of the 25 spots on the list. Oreo beats out last year’s No. […]
Carlin O’Brien Becomes Carlin Group
Carlin O’Brien, a privately owned full-service brokerage and member of BeaconUnited, is changing its name to Carlin Group—a name change the company says better reflects the regional CPG sales and marketing agency it has become. The news comes as Carlin Group participates in this year’s National Association of Convenience Stores and the National Frozen and […]
Facts Up Front Featured On Lifetime
A Lifetime show airing this month features Facts Up Front and how this innovative front-of-pack labeling can help people shop for food and prepare balanced and healthier meals, according to the Grocery Manufacturers Association (GMA). The Balancing Act segment first aired Oct. 8 and will be broadcast again on Oct. 15, in addition to being […]
The American Consumer In 2020
Five years from now, U.S. marketers and retailers will be dealing with a very different consumer. On average, household heads will be older, less likely to be non-Hispanic white and more likely to be women. The average consumer—except for those in multicultural population groups—will be living in a smaller household and will be much more […]
Domex Superfresh Growers Kicks Off Apple Season With Social Media Promo
Domex Superfresh Growers, a global leader in the growing and shipping of fresh apples, pears, cherries and apricots, says it continues to provide retailers with innovative tools to connect with consumers with the relaunch of its social media promotion called “Your Awesome Apple Recipe Sweepstakes,” and with a new offering of apple related social media […]
Supervalu Names 2015 Master Marketer Winners
With 4,300 attendees representing 1,800 retail stores and more than 330 vendors, Supervalu hosted its second annual National Expo Aug. 11-13. The company also named the winners of its 2015 Master Marketer Competition during an awards ceremony Aug. 12 at the RiverCentre in St. Paul, Minnesota. The annual competition recognizes and celebrates the top marketing […]
