Sponsored content In Part I of the series, the data showed that there’s a mismatch between loyalty membership and loyalty behavior. Here in Part II, we take a closer...
Marketing News
Acosta Group has signed a definitive agreement to acquire CROSSMARK, including its headquarter sales agency and retail solutions businesses, and Product Connections, a...
The Giant Co. has named John MacDonald as VP of marketing, effective immediately. He will report to President John Ruane. “John is a passionate and talented marketer...
Sponsored content Increasing customer loyalty is a top priority for grocers. When asked, they consistently rate the following as their top priorities: Building brand...
Instacart has launched its Instacart Developer Platform, a publicly available API program which uses the company’s online grocery platform to supercharge third...
Hy-Vee has hired Jessica Hendrix as EVP and chief marketing officer of Hy-Vee, as well as president of RedMedia, its retail media network. She will oversee the grocer’s...
Boise, Idaho-based Albertsons Companies has expanded its partnership with RRD to transform its promotional marketing and grocery merchandising. To drive customer...
Bay Food Brokerage has expanded its leadership team by hiring longtime Publix Super Markets executive Nicki Crespo as director of fresh meat and private label. In her...