Amy Niemetscheck, president and CEO of Wisconsin-based Certco Inc., is the 2025 recipient of the Women Grocers of America (WGA) Woman of the Year Award.
Presented at The NGA Show, the award is given to those who exemplify strong leadership qualities and a passion for the independent grocery industry.
Honorees must be female professionals with a minimum of seven years of experience in the independent food industry. They may come from any NGA membership sector – including retailers, wholesalers, associates and suppliers – but must be employed by a member.
A lifelong supporter of independent grocers, Niemetscheck grew up shopping at Miller and Son’s grocery store in Verona, Wisconsin, where she gained an appreciation for the values that define independent grocery stores.
Beginning her career as an auditor at a regional accounting firm, where Certco was one of her clients, she would join the company in 2011 and became president and CEO in 2019.
An advocate for the independent grocer, Niemetscheck is involved with NGA, Retailer Owned Food Distributors and Associates (ROFDA) and WGA, holding or having held board positions in each organization.
“Amy’s leadership, advocacy and dedication to the independent grocery industry make her a truly deserving recipient of this award,” said Chelsea Matzen, VP of the NGA Foundation. “Her commitment to fostering strong community values, volunteerism and industry involvement exemplifies the mission of Women Grocers of America.”
Under Niemetscheck’s leadership, Certco has implemented several initiatives, including offering eight hours of paid volunteer time for non-union employees. She has spearheaded volunteer partnerships with organizations such as Habitat for Humanity, The Humane Society, Second Harvest and Gilda’s Club.
The Woman of the Year Award is sponsored by The Shelby Report.
For more information on the WGA Woman of the Year Award, visit its website.
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