Davis Food & Drug, a three-store grocery chain in Utah, will replace the majority of its traditional shopping carts with Instacart’s AI-powered Caper Carts at all locations in the coming months.
“At Davis Food & Drug, putting our customers first is at the heart of everything we do. Introducing Caper Carts is part of our ongoing commitment to not just keep up with industry trends but to lead them, ensuring our customers enjoy the most convenient and innovative shopping experience possible,” said Constantine Davis, president at Davis Food & Drug. “This is how we’re growing our business – by making every visit to our stores easier, rewarding and more fun for everyone who walks through our doors.”
Customers shopping at Davis Food & Drug can have a more personalized shopping experience using Caper Carts that feature an interactive screen to engage customers, track spending for budget-friendly shopping and directly access coupons and deals through its loyalty program.
Caper Carts check off items as they are added to the cart and engage customers throughout the entire shopping journey – from personalized recommendations as they shop to gamified elements that reward customers once a spending threshold is achieved.
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“Davis Food & Drug has been a fantastic partner since their adoption of Rosie in 2016, and we’re thrilled to now team up and bring Caper Carts to their stores,” said Nick Nickitas, general manager of local independent grocery at Instacart.
“We’re proud to provide local grocery partners like Davis Food & Drug with tech solutions that seamlessly connect their in-store and online offerings and deliver personalized experiences through convenient, cost-effective options.”
Davis Food & Drug first partnered with Instacart’s Rosie in 2016, and continues to forge ahead with technological advancements in the retail space. Caper Cart is part of Connected Stores, Instacart’s suite of in-store technologies that help grocers bridge the online and in-store shopping experience.