Recent retailer additions to the Instacart Storefront, which is billed as an affordable way for grocers of all sizes to get online and add e-commerce to their websites, include Canseco’s Market, Harps Foods and Price Chopper.
“Instacart Storefront offers our team the opportunity to easily configure and deploy a custom-branded website, particularly as we continue to grow the number of banners we own and operate,” said David Ganoung, SVP of marketing and CMO for Harps.
“With our business consistently expanding each year, Instacart’s end-to-end solution is easy to develop and quickly deploy – all while continuing to give our customers consistent access to our aisles for same-day delivery and pickup.”
Instacart powers owned-and-operated e-commerce storefronts for more than 600 retail banners, enabling them to establish and manage their online presence.
“Instacart is the only end-to-end omnichannel technology provider focused specifically on grocery, and Instacart Storefront makes it easy for grocers to build e-commerce storefronts for web and mobile that reflect their unique catalog and brand,” said Alice Luong, the company’s director of market strategy and planning, e-commerce.
“With fulfillment baked in, Instacart Storefront is the fastest way for grocers to get their e-commerce up and running while providing customers with a top-notch experience. We’re proud to partner with grocers of all sizes to help them serve their communities and accelerate digital growth.”
Instacart Storefront features built-in catalog services for browsing, automated marketing campaigns to boost customer conversion and rapid deployment of consumer-centric features and sales tactics for driving growth. Businesses can get up and running in three weeks.
Instacart Storefront includes access to an app for store employees that helps them pick and pack orders, or retailers can tap into the Instacart Shopper network to fulfill e-commerce orders without increasing the burden on staff.
Retailers can upgrade to the pro tier to access premium features such as fully customizable merchandising, self-serve marketing tools to run lifestyle campaigns, the ability to add a retail media network using Carrot Ads, a Instacart support team and support for third-party integrations, such as coupons, loyalty and point-of-sale technologies.
“We’ve come a long way in our digital journey by launching our app and website powered by Instacart Storefront,” said Alexis Canseco, manager of operations at Canseco’s Market.
“As a locally owned-and-operated grocer, it’s impactful for Canseco’s to provide our customers with the ability to shop online, so they can access fresh groceries and discover new products for same-day delivery throughout New Orleans.”
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