Instacart and Pack Health, a Quest Diagnostics company specializing in patient engagement, are working to improve food access and healthy eating habits in underserved communities.
By integrating Instacart into Pack Health’s programs, the companies will deliver a complementary suite of services aimed at increasing access to the food, nutrition education and coaching support people need to build healthier habits.
Through the relationship with Instacart, food-insecure members enrolled in a Pack Health engagement program may receive same-day delivery of groceries designed to suit them from local grocers through their health plans.
Pack Health also will provide weekly one-to-one coaching services, shopping lists, recipes and support.
All members enrolled in a Pack Health program are matched with one of the company’s in-house health advisors to guide them through condition-specific modules over a 12-week period. They engage with Pack Health through a weekly phone call, two-way texts and emails.
“We believe combining grocery delivery with nutrition coaching services can uniquely drive the adoption of healthy habits while teaching long term, sustainable behaviors to our members,” said Robert Ginter, VP and general manager of Pack Health.
“This relationship with Instacart will help food insecure individuals who are already managing their health through our coaching services change their lives for the better. We know that combining coaching services and access to fresh grocery delivery can be effective, and are excited by this opportunity to reach more people across the country who remain in need of this service.”
Using Instacart Health’s suite of digital tools, health organizations can scale nutrition access and education programs that offer medically tailored nutrition advice to members as well as same-day delivery.
For members who also are enrolled in the SNAP, Instacart offers online acceptance from more than 170 retail banners and 14,000 stores across all 50 states and Washington D.C. That means 96 percent of SNAP households can have delivery of fresh and nutritious foods from local grocers via Instacart.
Pack Health specializes in addressing chronic conditions and comorbidities influenced by mental health, lifestyle behaviors, access to care and SDOH. The company’s certified health advisors are trained across more than 20 chronic conditions. They engage, motivate, monitor and support people through a digital engagement platform, providing personalized content.
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