Chicken of the Sea has awarded a 75-year-old grandmother of five in Appleton, Wisconsin, for taking up Tae Kwon Do after receiving a black belt in mixed martial arts.

Barb Estabrook
Barb Estabrook

Barb Estabrook was honored for “making a commitment to live a more adventurous, happier and healthier life” as part of the seafood company’s “Sea the Possibilities” lifestyle initiative.

Estabrook was chosen from among thousands of promotion participants for setting and achieving a health or fitness goal beyond her comfort zone.

What began as an opportunity for Estabrook to volunteer at a local martial arts studio led to her enrolling in a Tae Kwon Do class to supplement her fourth-degree black belt in mixed martial arts. Since becoming a Tae Kwon Do student in March, Estabrook has advanced to a yellow belt and continues her weekly classes.

“I never thought I would become a student again at the age of 75,” Estabrook said. “Chicken of the Sea’s challenge encouraged me to live large and even inspired my grandchildren to take up Tae Kwon Do. I hope my story can motivate others to live out their bucket-list goals, no matter their age.”

Estabrook was one of thousands who took the Sea the Possibilities Challenge. The three-month national promotion that started in January encouraged Americans to “sample bold new foods, everyday experiences and once-in-a-lifetime adventures to create a richer, more satisfying life—both in the kitchen and beyond,” according to Chicken of the Sea, which is based in San Diego.

Participants accepted a challenge at one of three levels and shared their personal journey through stories, photos and videos. Nine monthly winners received $1,000 prizes and were eligible for the grand prize award of $5,000.

Senior Content Creator Lorrie began covering the supermarket and foodservice industries at Shelby Publishing in 1988, an English major fresh out of the University of Georgia. She began as an editorial...