Posted inH-E-B, Home Page Latest News, Independent Store News, Southwest

H-E-B Tournament Of Champions Raises Record Amount For Texas Charities

The H-E-B Tournament of Champions is one of the largest charitable events in the U.S. This year, it set a record for Texas charities with more than $10 million raised. The total raised in the 34 years the tournament has been held is more than $118 million. From June 5-7, H-E-B partners (employees), vendors and […]

Posted inH-E-B, Beverage News, Center Store, Grocery Industry, Grocery News, Grocery Store Equipment, Grocery Store Layout, Home Page Latest News, Independent Store News, International Foods, Southwest, Store News

H-E-B Will Upgrade Its Longest-Standing Austin Grocery Store

After more than 60 years of serving neighborhoods surrounding South Congress and Oltorf, H-E-B now is taking steps to make major improvements to its longest-standing grocery store in Austin, Texas. The grocer says it will go from being one of the oldest stores in the city to one of the most innovative stores in the […]

Posted inH-E-B, Home Page Latest News, Produce News, Southwest, Store News, Suppliers

Eva Longoria’s Eva’s Kitchen Cantina Style Salsa Available At H-E-B

Actress and Texas native Eva Longoria has teamed up with FoodStory Brands’ Fresh Cravings to create Eva’s Kitchen Cantina Style Salsa. Eva’s Kitchen Cantina Style Salsa launched in late March and is available exclusively in the produce department of H-E-B stores. The salsa is the latest partnership between Longoria and Arizona-based FoodStory Brands to bring her […]

Posted inH-E-B, Grocery Industry, Home Page Slider, Independent Store News, Marketing News, Southwest, Store News

H-E-B Joins Houston Outlaws As Official Partner In ESports

San Antonio, Texas-based H-E-B and the Houston Outlaws have partnered to bring the family-owned food retailer into the world of eSports through the team’s South Texas representation in Activision-Blizzard’s Overwatch League. This partnership marks Houston Outlaws’ first partner branding integration on the sleeves of their uniforms, with H-E-B adorned on all home and away jerseys. […]

Posted inH-E-B, Bonus Content, Equipment & Technology, Grocery Industry, Grocery Store Equipment, Grocery Store Layout, Home Page Slider, Independent Store News, Merchandising News, Online Grocery Technology, Perishables, Shelby Exclusives, Southwest, Store News

A Red-Letter Day For H-E-B In Houston’s The Heights

H-E-B President Scott McClelland said there was a lot of pressure on him to get the new 92,000-s.f. store at 2300 Shepherd Drive in Houston’s The Heights just right. “My daughter lives in The Heights,” McClelland told The Shelby Report’s Jan Meade on opening day. “She told me, ‘Dad, if you really love me, you’ll […]

Posted inH-E-B, Grocery Industry, Home Page Latest News, Independent Store News, Marketing News, Southwest, Store News

H-E-B Surprises Guests At ITK Restaurant Event

H-E-B dished a big surprise to media, influencers and foodies March 8 in Austin, Texas, at a one-night-only dining experience under the pretense of “ITK Restaurant Group.” Between the Herb-infused Tenderloin and the Raspberry Lavender Demi, H-E-B was revealed as the true host behind the event. H-E-B is one of the nation’s leading independent food […]

Posted inH-E-B, Food Service News, Grocery Industry, Grocery Store Layout, Home Page Slider, Southwest, Store News

H-E-B Opens Multi-Level Store In Houston’s The Heights

H-E-B opened its newest multi-level location in the Heights community of Houston, Texas, at 2300 N. Shepherd Drive (at 24th Street) on Jan. 30 at 6 a.m. The new 92,000-s.f. store features expansive shopping options and covered parking. It is equipped with elevators and escalators so customer can easily navigate the double-story structure. “We appreciate […]

Posted inH-E-B, Beverage News, Grocery News, Home Page Latest News, Independent Store News, Southwest, Store News, Suppliers

‘Rally’ Electrolyte Beverage Expands Distribution Into 200 H-E-B Stores Across Texas

Rally Cure, beverage company and maker of the electrolyte beverage Rally, now has its flagship product available in 200 H-E-B stores across the state of Texas. Expansion within H-E-B, one of the nation’s leading independent food retailers, marks a significant milestone for the beverage startup and the rehydration drink designed for athletes and their trainers […]