Jose Luis Obregon has resigned as the executive director of the Hass Avocado Board
Category: National
Posted in, National, The Independent Perspective
Debit Swipe Fee Reforms: What Does it All Mean for Your Business?
For nearly a decade merchants have been fighting to level the playing field and bring about reforms of debit and credit card interchange fees (often referred to as swipe fees)—fees that total over $50 billion a year. A little over a year ago merchants and consumers scored a major victory when an amendment authored by […]
Posted in, Marketing News, National
Schultz to Retire as Valassis CEO
Alan Schultz, who orchestrated an acquisition that doubled his company’s revenue and then later led it through a legal triumph over its archrival, will retire as president and CEO of Livonia, Mich.-based marketing giant Valassis Communications Inc. in December. Shultz, 52, will be replaced by longtime Valassis executive Rob Mason, the company said in a […]
Posted in, National
Snapple & Maroon 5 Release ‘Tea Will Be Loved’ to Benefit Feeding America
Snapple and Grammy award-winning pop-rock band Maroon 5 have partnered to launch ‘Tea Will Be Loved’
Posted in, National, New Products
Triple Double Oreo Now on Shelves
In early May, word of the yet-to-be released Triple Double Oreo cookie reached the Internet and within hours, Oreo fans were buzzing throughout social media about this new take on the iconic cookie. At long last, the wait is over. The Triple Double Oreo cookie, which combines two layers of Oreo creme, one chocolate and […]
Posted in, National
J.M. Smucker Reduces Price of Coffee
The J. M. Smucker Co., according to a company press release, has decreased the list price for the majority of its coffee products sold in the United States, primarily consisting of items sold under the Folgers®, Dunkin’ Donuts®, and Folgers® Gourmet Selections® brand names. Prices will decrease an average of six percent on impacted items. […]
Posted in, Marketing News, National
Mikawaya Launches Ice Cream Pint Design Contest
Mikawaya, maker of unique Japanese pastries and original creator of Mochi Ice Cream, is having a contest on www.mochiicecream.com as well as on their Facebook fan page
Posted in, C-Store News, National
PepsiCo, VideoMining Partner to Understand Shopper Purchase Path
PepsiCo aims to increase beverage sales in convenience stores and supermarkets through a better understanding of shopper behavior.