Posted in, National, Organic Natural

Americans Support Doubling Food Stamp Value At Farmers Markets

Three-quarters of Americans support a nationwide program to double the value of Supplemental Nutrition Assistance Program (SNAP) benefits (formerly food stamps) when used at farmers markets, according to a recent survey commissioned by the W.K. Kellogg Foundation. The poll finds strong support for making produce affordable and accessible to all Americans and that, officials at […]

Posted in, Equipment & Technology, National

Daymon Launches World’s First Private Brand App

Daymon Worldwide has launched the world’s first Private Brand mobile app, available for iPhone, iPad and Android platforms. The app was unveiled Tuesday in Amsterdam at PLMA’s World of Private Label trade show, the annual international conference of the Private Label Manufacturers Association. Labeled iDaymon, the new mobile app features access to Private Brand resources […]

Posted in, Equipment & Technology, National

Whole Planet Foundation Launches Green Lifestyle Mobile App

Whole Planet Foundation and BlueAvocado have launched a “Make Change. Not Waste.” mobile iPhone application that rewards Whole Foods Market® shoppers with coupons for green lifestyle actions, while raising awareness and funds for poverty alleviation. The app provides shoppers with badges and coupons from a catalog of 45 green lifestyle behaviors including recycling, using a […]

Posted in, Beverage News, Marketing News, National, Suppliers

U.S. Bottled Water Consumption Increases 4.1 Percent

The International Bottled Water Association (IBWA), in conjunction with Beverage Marketing Corporation (BMC), has released 2011 bottled water statistics, compiled by BMC, a research, consulting and financial services firm dedicated to the global beverage industry. The new BMC data shows the overall consumption of bottled water has increased by 4.1 percent, building on 2010’s solid […]

Posted in, Equipment & Technology, National, Northeast

Campbell Soup Co. Names Adam Kmiec Director of Digital Marketing, Social Media

Campbell Soup Co. has appointed Adam Kmiec as director of digital marketing and social media. Kmiec, 32, will lead Campbell’s digital marketing and social media efforts to enhance consumer demand and build equity for the company and its brands. Kmiec will be responsible for leading a global digital marketing and social media strategy that encompasses […]

Posted in, Beverage News, Marketing News, National

Court Affirms POM’s Right To Inform Consumers Of Products’ Health Benefits

In a 335-page ruling, the Federal Trade Commission’s (FTC) administrative law judge has upheld POM Wonderful’s right to share valuable, scientifically validated information about the health benefits of its safe food with consumers. Since 1996, POM has been committed to studying the health benefits of the pomegranate, investing more than $35 million to support scientific […]