The National Grocers Association Foundation’s Technical Assistance Center has partnered with two northeastern grocery chains to create testimonial and informational videos highlighting the growing food-as-medicine movement and the GusNIP Produce Prescription Project. Daily Table, a non-profit community grocery chain with a mission to make healthy food affordable to all, has been running a PPR project […]
Category: Online Grocery Technology
Instacart Introduces New Collection Of CPG Advertising
San Francisco, California-based Instacart, an online grocery platform in North America, has released a new collection of advertiser solutions, including brand pages and a suite of display products to maximize brand reach and consumer awareness for CPG brands in the digital grocery aisles. The new Instacart Ads products allow advertisers to run a full-funnel marketing strategy throughout […]
Kraft Heinz Completes Acquisition Of Just Spices
The Pittsburgh, Pennsylvania-based Kraft Heinz Company has completed its acquisition of an 85 percent stake in Germany-based Just Spices GmbH. The remaining 15 percent ownership stake has been retained by Just Spices’ three founders, who will continue on with the company and focus on driving the business and its international growth. The proposed deal was […]
Relationshop Announces Partnership With University Of Houston
by Eric Pereira / content creator Relationshop, a Houston, Texas-based provider of highly personalized, customer engagement and commerce solutions for supermarkets and convenience retailers, has announced a new partnership with the University of Houston College of Technology to establish a new Retail AI Innovation Lab. “We will be working alongside their consumer and data sciences […]
Catalina Data Reports Private Brands Outpace CPG Brands
While the number of new product introductions has fallen during the first two years of the pandemic – with private brands introducing nearly 34 percent fewer products in 2020 and 54 percent fewer products in 2021 – new national CPG Brands dropped substantially more – down 46 percent and 65 percent respectively – compared to […]
Where To Buy Announces Launch Of CPG Store Locator Software
Where to Buy announces its launch of an advanced, data-rich store locator solution for the food and beverage industry, with actual in-store and online grocery location data. The company says that the Where to Buy software sets the standard as the most feature-rich, affordable store locator solution by zeroing in on the food and beverage industry. The […]
Rethinking Pandemic Trends To Drive 2022 Marketing
Sponsored content Food retailers need to test and experiment to meet the changing needs of shoppers by Amichay Oren The pandemic is still with us, but its impact on marketing is different as we move into 2022. In the early days of the pandemic, marketing took a back seat to more urgent matters. Food retailers […]
Kroger Expands Fulfillment Network To Louisville, Kentucky
The Kroger Co. will offer delivery options through the addition of a spoke facility in Louisville, Kentucky. The center, powered by the Ocado Group, will combine vertical integration, machine learning and robotics to provide a food delivery service. “We’re proud to expand the Kroger fulfillment network to Louisville,” said Gabriel Arreaga, Kroger’s SVP and chief supply […]
