Food affordability has pulled even with taste as the two most important factors consumers consider when buying food, according to a new national survey from Stratovation Group and food and agriculture communications agency Inspire. More than half of respondents said rising food prices have strongly affected how they buy food at grocery stores or restaurants. […]
Category: Grocery Research
News relating to research, study and reports surrounding the grocery and supermarket industries.
Posted inGrocery Research, Featured News, National, News
Survey: Price Surpasses Taste, Brand Loyalty As Top Grocery Purchase Driver
Price has become the dominant factor in grocery purchasing decisions, with 70 percent of consumers citing price or value as the top influence when shopping for snacks and beverages, according to new findings from Zappi’s CPG Mega-Trends Report. The nationally representative study of 2,000 U.S. consumers found that more than 90 percent have adjusted their […]
Posted inMeat/Seafood/Poultry, Featured News, Grocery Research, National, News
FMI Report: Frequent Seafood Shoppers Drive 40% Of Category Sales
Just 10 percent of shoppers account for 40 percent of all seafood purchases, according to The Power of Seafood 2026, a new report from FMI – The Food Industry Association that debuted March 15 at Seafood Expo North America. The finding points to a category that looks stable on the surface but is dependent on […]
Posted inDairy News, Featured News, Grocery Research, Midwest, News
Land O’Lakes Voted Most Trusted Butter Brand In Newsweek Survey
Land O’Lakes has been named the most trusted butter brand in the U.S., according to Newsweek‘s 2026 Most Trusted Brand Awards, conducted by market research firm BrandSpark. The designation is based on an unaided survey of more than 35,000 American shoppers asked to name – without prompts or lists – the brands they trust most […]
Posted inGrocery Research, Featured News, National, News
Numerator Finds Consumer Goods Prices Up 2.7% In February
Prices for everyday household goods rose 2.7 percent year over year in February, according to Numerator’s monthly Consumer Goods Price Index (CGPI). Month-over-month, prices increased 0.26 percent in February after a 0.24 percent decline in January – signaling that inflation’s cooling trend has not held steady. The CGPI tracks verified, item-level purchase data from a […]
Posted inIndependent Store News, Corporate Store News, Featured News, Grocery Research, National, News
Study Finds 81% Of Americans Open To Switching Grocery Brands
Loyalty in the grocery aisle is softening, according to a new national study from Reach3 Insights that found 81 percent of Americans are open to trying new brands – a signal that routine, habit-driven CPG purchases are giving way to more deliberate in-store decision-making. The study, “Rethinking Routine: What’s Really Happening in the Grocery Aisle,” […]
Posted inBeverage News, Grocery Research, National, News
EY Survey: Ingredient Scrutiny, Wellness Reshaping Beverage Purchases
A new survey from EY finds that health awareness, generational differences and digital tools are fundamentally changing what consumers want from beverages – with implications for retailers and CPG brands across the category. The study surveyed more than 2,500 adults in the U.S. and Brazil between Nov. 20-Dec. 11. Wellness is baseline expectation Health-driven behavior […]
Posted inSupply Chain News, Featured News, Grocery Research, National, News
Report: 86% Of Supply Chain Leaders Feeling Tariff Impact
Trade policy uncertainty is forcing supply chain leaders into difficult choices across pricing, sourcing and inventory, according to a preview of RELEX Solutions’ third annual State of the Supply Chain report. The findings, drawn from a January survey of 514 retail, manufacturing, wholesale and supply chain leaders, show 86 percent have felt the effects of […]