Jacksonville, Florida-based Acosta has been named U.S. sales and marketing agency of record for Voortman Cookies Ltd., a subsidiary of Hostess Brands Inc. Effective immediately, Acosta, a sales and marketing agency in the consumer packaged goods (CPG) industry, will represent Voortman, the top player in crème wafers and sugar-free cookies, according to Nielsen. The Canada-based company manufactures […]
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Ocean Garden Products Appoints Lopez As New CEO
Ocean Garden Products Inc., the California-based seafood company known for its wild caught and farm raised Mexican shrimp, has named Celso Lopez its new president and CEO. Lopez has served until now as Ocean Garden’s CFO and has been with the company for 17 years. He has broad experience in multiple divisions of the company […]
Pazazz Apples Prevail Over Honeycrisp In Blind Taste Test
Pazazz apples, the proprietary variety from Honeybear Brands, has been selected as the clear favorite in a blind consumer taste test. The taste test challenged consumers’ perceptions about their own apple flavor preferences, opting for the variety with an “intense flavor pop.” The January study, commissioned by Honeybear Brands and conducted by Leede Research and Churchill Group, […]
Happy Little Plants, Fresh Thyme Highlight Plant Protein In Stores
The Happy Little Plants brand and Fresh Thyme Farmers Market are helping to fuel the plant-based protein explosion by having a dedicated set in each of Fresh Thyme’s 74 locations. The two Midwestern companies are joining forces to help bring plant protein items to consumers across the region. “We know that people are looking to add […]
Diestel Family Ranch Introduces Sous-Vide Turkey Meatloaf
Diestel is introducing its Sous-Vide Turkey Meatloaf as an easy-to-prep dinner solution for families. Available in traditional and Florentine flavors, the fully-cooked turkey meatloaf is made from butcher-quality, whole-muscle cuts to deliver authentic turkey flavor and premium texture. The sous-vide cooking method ensures a moist and tasty loaf every time, all while making it simple […]
CVS To Acquire, Rebrand, Operate Schnucks Pharmacies
CVS Pharmacy Inc., a subsidiary of CVS Health Corp., and Schnucks have entered into a definitive agreement for CVS Pharmacy and certain of its subsidiaries to acquire Schnuck Markets Inc.’s retail and specialty pharmacy businesses. Through this agreement, CVS Pharmacy and its subsidiaries will acquire and operate 99 of the grocer’s pharmacies and will brand […]
Plant-Based Meats Aren’t As Shiny As They Seem
by Danette Amstein, principal, Midan Marketing Not a day goes by that I don’t find the words “plant-based” or “meat alternatives” popping up on my social channels or news feeds. And really, it isn’t surprising. In fact, we measured conversation around plant-based alternatives from 2018-2020 and we’ve seen a 40 percent increase in the last […]
Packaged Facts: Global Meat Consumption On The Rise
Meat-eaters are increasingly selecting plant-based protein options rather than meat for health, environmental and flavor reasons. Nevertheless, meat consumption worldwide is expected to increase 1.4 percent per year through 2023, according to data published in the new Packaged Facts report “Global Meat & Poultry Trends.” Meat and poultry consumption in the U.S. is expected to increase […]
