COVID-19 significantly changed consumer grocery shopping behaviors, including product sampling, an important tactic for the consumer-packaged goods industry. What’s more, 36 percent of shoppers don’t plan to sample products in-store post-pandemic, according to Sampler research. FrontLine Marketing, a consumer marketing and merchandising activation company and division of Acosta, has launched the FrontLine Marketing @Home program, […]
Category: Home Page Slider
Posted inAssociation News, Home Page Slider, National
IRI Launches New OmniMarket And OmniConsumer Solutions
IRI, a provider of innovative solutions and services for consumer, retail and media companies, has expanded its omnichannel measurement capabilities with the launch of two new solutions: IRI OmniMarket and IRI OmniConsumer. “These two new solutions represent the first omnichannel measurement, at scale, for our industry,” said Andrew Appel, president and CEO of IRI. “We have […]
Posted inExecutive News, Beverage News, Home Page Slider, Southeast
Coca-Cola Co. Promotes Douglas; Elects 2 Other Officers
The Atlanta, Georgia-based Coca-Cola Co. has named Monica Howard Douglas as SVP and general counsel. Douglas is a 17-year veteran of the company who most recently served as chief compliance officer and associate general counsel for the North America operating unit. In her new role, she will oversee the company’s global legal function, reporting to […]
Posted inCorporate Store News, Home Page Slider, Northeast
The Giant Co. Unveils Healing The Planet Grant Program
In celebration of Earth Day and its commitment to healing the planet, The Giant Co. unveiled a new $250,000 grant program designed to support projects that build on environmental stewardship by connecting families with community green spaces. Developed in partnership with Keep Pennsylvania Beautiful, The Giant Co.’s Healing the Planet grant program will begin accepting online applications […]
Posted inSnacks Brands, Home Page Slider, Southwest
Stryve Foods Expands Retail Distribution Across New Channels
Stryve Foods, a maker of air dried meat snacks, said that a series of new retail locations are expected to begin carrying its products in the second quarter of this year. This expansion brings the total number of stores carrying Stryve brands to approximately 25,000. The following retailers are expected to begin carrying Stryve products during […]
Posted inNorthgate Market, Home Page Slider, Independent Store News, West
Northgate González Market Honors Día De Los Niños With Celebration
Día del Niño is a commemorative date celebrated annually on April 30 in honor of children. To commemorate the Mexican holiday, Northgate González Market will be celebrating with a two-week-long program where kids can receive free books, cooking classes and a chance for a teacher to win $2,000 for their school. “This past year has not only […]
Posted inGuest Contributors, Home Page Slider, National, Shelby Exclusives
New Study Highlights Economic Impact Of Food, Agriculture Industry
by Lowell Randel / SVP, Government and Legal Affairs for Global Cold Chain Alliance The Global Cold Chain Alliance was among 34 food and agriculture organizations that commissioned a nationwide study measuring the impact of the food and agriculture sectors of the economy. The results of the research were released in March and can be found at […]
Posted inFrozen Food, Home Page Slider, Midwest
Stouffer’s To Debut New Food Mashup: LasagnaMac
Solon, Ohio-based Stouffer’s is offering its new LasagnaMac as a limited time promotional item, available online this summer. To learn more about how you can have a chance to try this food mashup, follow @stouffers on Twitter, Facebook and Instagram. “Bringing together two of our best-selling products is a simple way to express the intent of our new marketing […]