Bakersfield, California-based International Fruit Genetics, a large table grape breeder with 48 patented table grape varieties, 10 patented sweet cherry varieties and its first patented raisin variety, is commemorating the 20th anniversary of the breeding of the Cotton Candy grape. The Cotton Candy grape was first naturally bred in 2003 by David Cain, geneticist, horticulturalist and […]
Category: Produce News
Posted inProduce News, National
Instacart Expands Advertising To Produce Brands, Farms
Instacart has announced a new online advertising capability, enabling produce brands to advertise fresh, weighted items – such as carrots, grapes, onions, oranges, sweet potatoes and watermelons – from the produce department across the Instacart Marketplace. The announcement is in collaboration with the White House event on March 24 that continues the work begun at the White […]
Posted inProduce News, Midwest, Organic Natural
Maintaining Health Remains Top Of Mind For Many Consumers
Cost difference between organic, non-organic foods may be decreasing Organic, natural and health foods are on many shoppers’ grocery lists today. Following the COVID-19 pandemic, staying healthy has become a priority for many. “Throughout the pandemic, health has been top of mind and many consumers began to take a deeper interest in their health in a […]
Posted inProduce News, Feature, West
Official: Fresh Organic Produce Industry Has ‘Optimistic Future’
Top trends in 2023 include sustainability, CEA, regenerative Organic produce is a vibrant industry with an optimistic future, according Matthew Seeley, CEO of Organic Produce Network in Monterey, California. “People are going to want to continue to eat healthy, nutritious products, and organic fits that bill,” he said. “And that’s why I think we’ve got an […]
Posted inProduce News, Southeast
National Watermelon Promotion Board Shares New Research
Winter Springs, Florida-based National Watermelon Promotion Board has partnered with Nutrition Impact on a research project to “determine intake of watermelon and assess association with diet quality, energy and nutrient intake and physiological parameters in children and adults.” A National Health and Nutrition Examination Survey Analysis, the study found that total diet quality was higher […]
Posted inProduce News, Executive News, West
California Avocado Commission Hires Splane As VP, Marketing
The California Avocado Commission has hired food industry veteran Terry Splane as VP of marketing. Splane fills the role vacated by Jan DeLyser, following her retirement last month. He has more than 30 years of sales and marketing experience in the foodservice and retail channels, most recently as head of partner success and strategy for […]
Posted inProduce News, West
FirstFruits Marketing Installs Advanced Cherry Production Line
Yakima, Washington-based FirstFruits Farms is making strides in the fresh produce industry with the construction of an advanced cherry production line at its facility in Prescott, Washington. The production line will feature advanced technology offering total automation, putting FirstFruits Farms at the “forefront of retail integration.” “As a company, we are constantly looking to improve our […]
Posted inProduce News, Northeast
Tops Offers Little Leaf Farms’ Sustainable Fresh Lettuces
Williamsville, New York-based Tops is offering customers a sustainable produce option through Little Leaf Farms’ fresh lettuces. Little Leaf Farms’ hydroponic greenhouses use sunlight and captured rainwater to grow lettuce, which is harvested and delivered to stores within 24 hours, improving shelf life. “We get lots of calls and emails from Little Leaf Farms fans, […]