Consumer understanding research over the last few years has indicated that consumers around the world want good, tasteful, high-quality breads, says Puratos, a supplier of ingredients for bakery, patisserie and chocolate. In order to meet these needs, Puratos developed what is believes is the “Best Bread for the Future.” “This was not an easy task since every […]
Category: Grocery News
IDDBA: Grow The Bakery Category With Bagel Superconsumers
Some consumers are heavy users of a particular product. Some are passionate about a product. The sweet spot is superconsumers: those who are heavy users and highly involved. These are the most profitable and insightful consumers. IDDBA commissioned The Cambridge Group to begin exploring superconsumer opportunities in bakery, cheese, dairy and deli. The goal of the project was […]
A Dozen Cousins Launches New Line Of Authentic Regional Beans
Berkeley, California-based A Dozen Cousins, a new culturally-inspired natural food brand, has unveiled a line of slow-simmered beans. These ready-to-eat beans offer a modern take on traditional African American and Latino dishes while using premium ingredients such as avocado oil, apple cider vinegar, turmeric and other high-quality spices. All three varieties are non-GMO, vegan and […]
Jarlsberg Cheese Reveals 2019 Advertising Campaign
Jarlsberg Cheese, a national brand of cheese based in Darien, Connecticut, is expanding its advertising campaign titled “Life’s Best Served with Jarlsberg.” The 2019 campaign will extend the brand’s geographic focus across the New York metro area, New Jersey, Pennsylvania and Maryland, and continue to drive awareness, consideration and trial amongst Jarlsberg’s key target customer—the older Millennial. The […]
A Reawakening At Borden: Executives Plan Company’s Next Chapter
Tony Sarsam was looking for what he called the next “great adventure,” and he has found it at Borden Dairy. Now CEO of the Dallas-based company, Sarsam most recently was CEO of Los Angeles-based Ready Pac. Prior to that, he honed his turnaround skills at PepsiCo. He not only has the experience doing it, but […]
Unilever Unveils On-The-Go Deodorant Wipes
Unilever now has products designed for on-the-go lifestyles with the introduction of new Deodorant Wipes. With 24-hour odor protection, the new Deodorant Wipes are available from Dove, Dove Men+Care, Degree Women, Degree Men and Axe. Unilever’s Deodorant Wipes are pre-moistened, alcohol-free and packaged with built-in lids to ensure freshness. “Our research shows that nearly 50 percent […]
Plant-Based Protein Drink Koia Expands Distribution To Target
Koia, a plant-based protein beverage, has gained distribution into 530 Target locations across the Midwest, Northeast and Florida. Koia’s five original flavors—Vanilla Bean, Cacao Bean, Coconut Almond, Cold Brew Coffee and Cinnamon Horchata—now are available for purchase for $3.99 in the refrigerated section. “With a mission to bring plant-based nutrition to the masses, Koia’s entrance […]
Wild Zora Transitions From Whole Foods To Walmart
Amazon’s takeover of Whole Foods has forced Colorado-based Wild Zora off the healthy grocer’s shelves and into the unlikely arms of Walmart. Walmart’s recent shift toward domestic and healthy food brands is providing Wild Zora the opportunity to sell its flagship Original Meat and Veggie Bars at lower prices to a wider audience, the company says. […]
