Posted inMeat/Seafood/Poultry, National

Curate Your Meat Case Using Five New Meat Consumer Segments

By Michael Uetz, managing principal, Midan Marketing The last several years have changed consumers. The COVID-19 pandemic and the economic uncertainty that followed have altered consumers’ habits and behaviors in all aspects of their life, including grocery shopping. Now it’s time to get to know your meat customers again – so your store’s selection can […]

Posted inMeat/Seafood/Poultry, National

Oscar Mayer Introduces ‘Scramblers’ Breakfast Innovation

Oscar Mayer has announced its first on-the-go refrigerated breakfast offering: new Oscar Mayer Scramblers. The innovation comes after uncovering that only 23 percent of people are eating a full breakfast due to limited hearty options available. Oscar Mayer Scramblers are made using two fresh eggs and are available in three varieties – including Bacon and Velveeta, […]

Posted inMeat/Seafood/Poultry, Snacks Brands, Southwest

Southern Recipe Pork Rinds Celebrates Truck Driver Appreciation Week

In Dallas, Texas-based Southern Recipe’s Annual Truck Driver Appreciation Week campaign, the brand will support St. Christopher Truckers Relief Fund with a $7,500 donation, plus an additional $5,000 donation from Rudolph Foods going to the wellness programs.  Throughout Truck Driver Appreciation Week, which is Sept. 10–16, drivers will be encouraged to sign up for free health screenings and services […]

Posted inMeat/Seafood/Poultry, Marketing News, Merchandising News, Southeast

Butterball Releases 2023 Thanksgiving Outlook Report

Garner, North Carolina-based Butterball has released its 2023 Thanksgiving Outlook Report, revealing consumer plans and sentiment. According to the findings, people are optimistic and planning to celebrate – with turkey as the centerpiece – again this year, but inflation is top of mind for many. Notably, 79 percent of consumers who plan to celebrate Thanksgiving expect inflation to impact […]

Posted inHarris Teeter, Meat/Seafood/Poultry, Southeast

Verde Farms Partners, Expands Distribution With Harris Teeter

Boston-based Verde Farms has partnered with Matthews, North Carolina-based Harris Teeter, making its sustainably-raised beef available in more than 250 locations in the Southeast. “We are thrilled to join forces with Harris Teeter to make our organic, 100 percent grass-fed beef accessible to even more health conscious people and families,” said Dana Ehrlich, CEO and co-founder […]