This summer, Lay’s—one of the marquee brands from PepsiCo’s Frito-Lay division—is releasing the most chip flavors that the brand has ever introduced at one time. As part of the brand’s new “Tastes of America” program, Lay’s is introducing eight regionally inspired flavors intended to represent distinctive tastes from across the country. Each of the flavors […]
Category: Center Store
Jewel-Osco, Goode Foods Partner For Canned Veggie Giveaway
Jewel-Osco and Goode Foods, both Illinois-based companies, have teamed up for a giveaway of cans of beans and vegetables through November. Goode Foods will be giving away a can of Goode Foods beans or Goode Foods vegetables at Jewel-Osco stores on July 20, Aug. 31 and Nov. 9. To participate in the giveaway, eligible consumers […]
Garner Foods Learns Texas Pete Is Part Of Vietnam Hero’s Story
Texas Pete has always had a great relationship with the U.S. military, says Garner Foods, which recently learned its hot sauce brand is connected to a story of heroism and brotherhood from the Vietnam War. That story and the sacrifice of Private First Class (PFC) Ralph Henry Johnson now will continue through a college scholarship to a military academy. PFC Johnson was attached […]
Campbell Names Palmieri VP And CMO Of U.S. Meals And Beverages
Campbell Soup Co. has appointed Diego Palmieri to the role of VP and chief marketing officer, U.S. meals and beverages, effective July 18. Palmieri will report to Roberto Leopardi, president, meals and beverages. As CMO, Palmieri will be responsible for all aspects of marketing and consumer connection in the U.S. across the division’s portfolio of brands, which […]
Smucker Co. Selling Pillsbury, Hungry Jack, Other Brands For $375M
The J.M. Smucker Co. is selling its shelf-stable baking business, including the exclusive U.S. rights to the Pillsbury brand, along with the Hungry Jack, White Lily, Jim Dandy, Martha White and Funfetti brands, to equity firm Brynwood Partners VII LP and Brynwood Partners VIII LP for $375 million. The Pillsbury brand license agreement is a royalty-free, perpetual agreement […]
U.S. Salty Snacks Market To Reach $29 Billion By 2022
How Americans eat has evolved to match the frequently hurried, harried and hectic lifestyles of today’s consumers, says market research firm Packaged Facts. That shift has been a boon to convenient food options, including salty snacks such as potato chips, popcorn and pretzels. In its new report, “Salty Snacks: U.S. Market Trends and Opportunities,” Packaged Facts […]
Olé Mexican Foods Founders Inducted Into Tortilla Industry Hall Of Fame
Olé Mexican Foods founders and owners Veronica and Eduardo Moreno joined the Tortilla Industry Association’s (TIA) Hall of Fame during an induction ceremony at the 2018 TIA Annual Convention & Trade Expo, held in Desert Springs, California this month. Members of the TIA Hall of Fame have “demonstrated a level of cooperation and leadership within […]
Kellogg’s Jurassic World Promo Boxes Come With A Screen, Behind-The-Scenes Footage
Kellogg’s has released limited-edition Frosted Flakes and Keebler Fudge Stripes collector’s boxes that include exclusive, behind-the-scenes content of the making of “Jurassic World: Fallen Kingdom,” which debuted in theaters June 22. The limited-edition boxes include more than five minutes of behind-the-scenes footage from the latest “Jurassic World” movie. The content takes viewers on set with the stars and creators of […]
