Bluebird Hardwater, which combines premium spirits with ultra-purified water, has entered the Tennessee market, with a presence in Knoxville, Memphis and Nashville. Available in whiskey, vodka or tequila, Bluebird Hardwater can be found in two other states – Florida and New York. The canned beverages come in four-packs and can be purchased at select liquor stores. […]
Category: Beverage News
Posted inPiggly Wiggly, Beverage News, Southeast
A-GAME Beverages To Enter Southeast Piggly Wiggly Stores
A-GAME Beverages Inc.’s beverages are arriving in shelves in 265 southern Piggly Wiggly locations spanning across Alabama, Mississippi, Georgia, Tennessee, Florida and Louisiana. More than half of Piggly Wiggly’s stores will carry a lineup of six flavors, formulated with sea salt for natural electrolytes and eight essential vitamins, minerals and carbohydrates. “A-GAME is so excited that our product will be sold in Piggly […]
Posted inBeverage News, Northeast
Ocean Spray Introduces Zero Sugar Juice Drinks
Ocean Spray Cranberries Inc. has launched Ocean Spray Zero Sugar Juice Drink, the first beverage from the company with no sugar and artificial sweeteners. The Zero Sugar Juice Drink will be available in its classic Cranberry flavor and Mixed Berry, a new flavor to the brand’s beverage portfolio. “From full flavor blends to refreshing diet […]
Posted inMarket Profile, Association News, Beverage News, Southeast
Ready-To-Drink Cocktails Yields ‘Mixed Bag’ Of Success For TGCSA
Tennessee grocers are finding success in the sale of wine-based ready-to-drink cocktails, according to Rob Ikard, president and CEO, Tennessee Grocers & Convenience Store Association (TGCSA). The amendment to the original Wine Act of 2014 went into effect Jan. 1. Although TGCSA had proposed legislation that would have authorized the sale of both wine- and […]
Posted inGelson's, Beverage News, West
First Release In Gelson’s New Wine Club Celebrates SoCal Life
The inaugural release in Gelson’s new Wine Club offers members the opportunity to capture life in Southern California through six specially-chosen wines. For customers who prefer white wine, there are three options: Keever Vineyards Sauvignon Blanc by Celia Welch, known for her work with wineries such as Scarecrow, Staglin Family and Corra. Merry Edwards Olivet […]
Posted inBeverage News, Southwest
BuzzBallz Signs Three-Year Partnership With LSU Athletics
BuzzBallz has signed with Louisiana State University Athletics as “Proud Partners” to feature its ready-to-drink cocktails at LSU Athletics events. The partnership will start in 2023 and continue until 2026. Four SKUs of wine-based BuzzBallz Chillers will be available in the LSU Tiger Stadium and at the Pete Maravich Assembly Center. The ready-to-drink cocktails will […]
Posted inPackaging News, Beverage News, Southwest
Whole Foods Adds Coffee To ‘Sourced for Good’ Program
Thirteen blends of Whole Foods Market brand coffee will now include the Sourced for Good seal, marking the first grocery-aisle expansion of the third-party certification. All Whole Foods Market brand coffees also carry a third-party certification for sourcing from Rainforest Alliance or Fair Trade. They must be organic or Non-GMO Project Verified and meet the […]
Posted inPackaging News, Beverage News, West
REBBL Unveils Occasion-Based Packaging Design
Emeryville, California-based REBBL has debuted occasion-based packaging design across its beverage portfolio, spanning six daily moments with more than 16 varieties. Available nationwide, the occasions include: Protein, Awake, Balance, Focus, Revive and Wellness. The products will include a corresponding occasion, such as a Protein Dark Chocolate or an Awake Maca Cold Brew. By connecting each […]