Market research firm BrandSpark International has announced the winners of its 2018 BrandSpark Most Trusted Awards for CPG brands in the U.S. (See list below.) More than 15,000 household shoppers participated in the online survey and determined America’s most trusted brands in food & beverage, personal care & beauty, household & pets and over-the-counter health. Now […]
Category: Marketing News
Milk Category Commoditization Is Not The Best Tactic
Author’s note: After a hiatus following brain surgery due to the discovery of a brain aneurysm, I have returned to my writing responsibilities with The Shelby Report and am now better than new. It’s great to be back! by Cindy Sorensen/ owner and CEO of The Grocery Group Today’s milk case is exploding with an abundance […]
Dunnhumby Acquires Aptaris ‘To Help Retailers Compete’
Dunnhumby, a customer data science company, has acquired Aptaris Software, an enterprise marketing and promotions management company. The acquisition is the culmination of a strategic partnership that embedded dunnhumby customer data science into the Aptaris solution, providing retailers with what the companies say is the only end-to-end promotions management platform in the market. Dunnhumby says the […]
Krause’s Market Wins Its Third ‘Beef Stampede’ Championship
Krause’s Market’s Garrison, North Dakota, store topped nearly 400 grocery retailers from across the nation during Supervalu Inc.’s annual “Beef Stampede” merchandising contest. Scoring a perfect 75 out of 75 possible points, the retailer clinched its third win in the past four years. The Beef Stampede is held every fall to showcase beef as the […]
Cash&Carry Smart Foodservice Is Now Smart Foodservice Warehouse Stores
Cash&Carry Smart Foodservice, a chain of warehouse-format stores catering to the foodservice industry based in Portland, Oregon, is rebranding to Smart Foodservice Warehouse Stores. The change reflects more than sixty years of evolution in the foodservice industry, the company says, adding that the new name will allow it to better communicate its mission of selling quality […]
Amazon Dominates Retail Industry In 2018 Brand Intimacy Report
Amazon continues to dominate the retail industry, according to marketing agency MBLM’s Brand Intimacy 2018 Report, a study of brands based on emotions. The retail industry ranked third overall in the study, following the media & entertainment and automotive industries, which placed first and second, respectively. In the retail category, Amazon was followed by Target and Whole Foods. […]
Study Finds Pureed Meat May Be Beneficial For Formula-Fed Infants
Meat can be an important source of much-needed protein in an infant’s diet during the transition to solid foods, according to new research from the University of Colorado published in the American Journal of Clinical Nutrition. The first six to 12 months of life is a period of rapid growth when nutrition plays a pivotal role and, for many […]
Column: Six Proven Tips For Successful Food Packaging
by Arielle Kimbarovsky/marketing writer, Crowdspring The grocery industry brings in over $680 billion in sales every year. In the 1990s, grocery stores carried around 7,000 different products. Today, they carry up to 50,000. This dramatic increase in the number of products on store shelves makes it tough for brands to stand out. Consumers can pick from 15 […]
