Alliance Retail Group is working with supermarket technology company RSA America to develop a loyalty platform for customers. RSA will provide a loyalty platform that promotes profit opportunities, customer engagement and real-time analytics. “This strategic partnership will benefit members and vendors alike because RSA has helped customers grow sales through their platform. We have seen […]
Category: Marketing News
Posted inHome Page Slider, Grocery Industry, Grocery Store Layout, Independent Store News, Marketing News, Merchandising News, National, Store News, Wholesaler/Distributor News
IGA Launches ‘Local Equals Fresh’ Up-Branding Kit
IGA has launched its “Local Equals Fresh” up-branding kit in an effort to educate shoppers on its promise to buy from local and regional family farms whenever possible. “The number of people who are focused on their health is the greatest it’s ever been, and that’s across all ages and income levels,” said Devora Rogers, […]
Posted inMeat/Seafood/Poultry, Amazon Fresh, Association News, Grocery News, Marketing News, National, Perishables, Whole Foods
Leverage AI to Enhance Shoppers’ Beef Knowledge & Increase Loyalty, Spending, Trips
Sponsored content by Beef. It’s What’s For Dinner. It’s hard to go more than a day in the retail industry without hearing about another artificial intelligence (AI) advancement or partnership. AI is being embraced by retailers, and businesses at large, for a range of business enhancing tactics: everything from optimizing inventory and pricing strategies to […]
Posted inH-E-B, Grocery Industry, Home Page Latest News, Independent Store News, Marketing News, Southwest, Store News
H-E-B Surprises Guests At ITK Restaurant Event
H-E-B dished a big surprise to media, influencers and foodies March 8 in Austin, Texas, at a one-night-only dining experience under the pretense of “ITK Restaurant Group.” Between the Herb-infused Tenderloin and the Raspberry Lavender Demi, H-E-B was revealed as the true host behind the event. H-E-B is one of the nation’s leading independent food […]
Posted inHome Page Slider, Bashas', Grocery Industry, Independent Store News, Marketing News, Merchandising News, Store News, Supply Chain News, West
Craft Joins Bashas’ As Procurement, Marketing And Merchandising VP
Bashas’ Family of Stores has hired Barry Craft as VP of marketing, merchandising and procurement for more than 100 grocery stores in Arizona. After a transition period, Craft will take over responsibilities from Phil Hawkes, a longtime Bashas’ veteran who is retiring. Craft comes to Bashas’ with a supermarket background in merchandising, marketing and category […]
Posted inHome Page Slider, International Foods, Marketing News, Merchandising News, Northeast, Wholesaler/Distributor News
Krasdale’s New President Sees Challenges, Opportunities Ahead
Krasdale Foods promoted Steve Silver to the role of president in January 2019 as part its succession plan. Silver, who has been with Krasdale for 37 years, continues to serve as COO and as a member of the board of directors. He does not expect much of his day-to-day responsibilities to change with his new […]
Posted inEquipment & Technology, Grocery Industry, Home Page Slider, Marketing News, Midwest, Online Grocery Technology, Wholesaler/Distributor News
AWG’s Shopper Engagement Platform Drives Sales For Retailers
The Shopper Engagement Platform (SEP), the in-house loyalty and data marketing program for Kansas City, Kansas-based Associated Wholesale Grocers (AWG), has engaged more than 300 of its retailers on the program. A first to market in-house program for grocery wholesalers in the U.S., SEP is aimed at enabling independent retailers to utilize data, digital coupons […]
Posted inOnline Grocery Technology, Dairy News, Grocery News, Home Page Slider, Marketing News, Northeast
Jarlsberg Cheese Reveals 2019 Advertising Campaign
Jarlsberg Cheese, a national brand of cheese based in Darien, Connecticut, is expanding its advertising campaign titled “Life’s Best Served with Jarlsberg.” The 2019 campaign will extend the brand’s geographic focus across the New York metro area, New Jersey, Pennsylvania and Maryland, and continue to drive awareness, consideration and trial amongst Jarlsberg’s key target customer—the older Millennial. The […]