Basket & Bushel is partnering with the Tennis Channel for a third straight year to offer shoppers a chance to win a trip to the 2026 Cincinnati Open tennis tournament.
The produce brand – procured by Topco Associates LLC to support member-owners – also has teamed up with tennis professionals to highlight its fresh fruits and vegetables in recipes.
“This partnership with Tennis Channel has been an amazing opportunity to feature the bounty of fresh produce Basket & Bushel has to offer as we continue to drive awareness of the brand,” said Miguel Herrera, director of produce, Affiliated Foods Inc. and Topco member.
“Our shoppers are always seeking new ways to incorporate more fruits and vegetables into their family’s diet, and these new recipes are sure to be a smash.”
The recipes from tennis pros Donna Vekic of Croatia and England’s Katie Boulter include fried zucchini rounds and butternut squash curry.
One of the most historically significant tennis events in the U.S., the Cincinnati Open was first played in 1899. It is the nation’s longest-running professional tennis tournament held in its city of origin.
Through Aug. 18, shoppers can enter for a chance to win at cincyopensweepstakes.com. The winner, to be announced Aug. 22, will receive a three-night twin share accommodation in Cincinnati, VIP seats for two days of play at the open, round-trip airfare for two from a major U.S. airport to Cincinnati and Tennis Channel merchandise.
About Basket & Bushel
Basket & Bushel is a produce brand featuring more than 130 packaged fruit and vegetable products to make it easier to get quality produce into family meals and snacks. The brand has products available to purchase in thousands of Topco member stores across the country.
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