The University of Southern California’s Marshall Food Industry Management program will honor Coca-Cola as its 2022 Executive of the Year. Historically, the USC Executive of the Year award has been presented to an individual food industry retailer that has demonstrated extraordinary leadership and commitment to education. This year, the award will go to Coca-Cola, one […]
Category: West
Posted inMarketing News, Albertsons, Home Page Slider, West
How Retailers Can Help Your Company Get A Sales Lift
Sponsored Content From the early ages of advertising, such as 1950’s “You’ll be lovelier each day with Pink Camay” soap commercial, 1970’s “Mikey Likes It” Life cereal, to “I’m Lovin it” by McDonalds, consumer products brand strategies today are certainly more diverse – multi sectoral with more opportunities that drive competition. The strength of strategies […]
Posted inBeverage News, Home Page Slider, West
Talking Rain Beverage Co. Appoints Sylvia As CEO
Seattle-based Talking Rain Beverage Company, the maker of Sparkling Ice beverages, has announced the appointment of Ken Sylvia to CEO, effective April 12. As a leader, Sylvia will continue to fulfill Talking Rain’s mission of “Creating Connections with Every Sip” by prioritizing employee development, community engagement, product innovation and corporate responsibility. Since joining Talking Rain over a decade ago, Sylvia has […]
Posted inPackaging News, Amazon Fresh, Home Page Slider, Snacks Brands, West, Whole Foods
Popchips Unveils New Brand Packaging, Innovations
San Francisco, California-based Popchips has announced a complete brand overhaul with a reimagined visual identity and the debut of two new flavors. After conducting market research to redefine its brand strategy, Popchips has revitalized its distinct package design. The two new innovations, Fiery Buffalo and Fully Loaded, serve as an answer to consumer demand for salty snacks […]
Posted inCenter Store, Home Page Slider, West
Bolthouse Farms Launches New Reformulated Dressings
Bakersfield, California-based Bolthouse Farms has launched its new, reformulated dressings line, offering consumers richer, creamier dressings. With enhanced versions of its ranch, blue cheese and caesar dressings, Bolthouse Farms reformulated these dressings with the following in mind: Taste as No. 1 – According to the International Food Information Council’s 2021 Food and Healthy Survey, 82 percent of Americans consider taste […]
Posted inOnline Grocery Technology, Home Page Slider, Supply Chain News, West
Town & Country Markets, PacWesty Partner For Grocery Delivery Service
Seattle-based Town & Country Markets has partnered with PacWesty to offer customers an all-electric grocery delivery service. Customers place their orders online and select the home delivery option to receive delivery to their doorstep. Among the first companies in Washington State to use a fleet of battery-electric delivery vans, Town & Country and PacWesty began their […]
Posted inDairy News, Home Page Slider, West
Clover Sonoma Expands Organic Moon Milks Brand Nationally
Petaluma, California-based Clover Sonoma, a third-generation family-owned and operated dairy corporation, has launched Organic Moon Milks to expand its brand. The beverages blend 2 percent organic milk, herbs and spices together that can help the body respond to physical and emotional stressors. Available in quart size, Clover Sonoma Moon Milks are available nationally at Whole Foods […]
Posted inProduce News, Home Page Slider, West
Driscoll’s, Plenty Commit To Build First Strawberry Indoor Vertical Farm
California-based companies Driscoll’s and Plenty Unlimited Inc. are expanding their partnership to build a new indoor vertical farm dedicated exclusively to strawberries. After exceeding the goals set forward for the initial stages of the partnership, the two companies are accelerating efforts to grow Driscoll’s berries using Plenty’s unique vertical growing platform. This new farm will provide fresh […]