Hannaford Supermarkets has launched a new brand campaign, “All for Good,” to demonstrate how the grocery and pharmacy retailer creates “more good” for its customers and communities across New England and New York. “We hear it all the time – our customers really care that Hannaford shares their values,” said Sarah Guzman, VP of marketing. […]
Category: Hannaford Supermarkets
The Hannaford brothers, of Hannaford Supermarkets, began selling produce in Portland, Maine, in 1883, but it took a lot more than fresh tomatoes and apples to grow their business. The brothers looked at their customers and understood what they cared about most – family, community, quality, value – and built the business accordingly, with core values that still show us the way. Today, they live those values in more than 180 stores and with 26,000 associates, their roots still firmly planted in the Northeast.
