Posted in, Barons Market, Northeast

General Mills Identifies Four Key C-Store Customer Segments

No two convenience store shoppers are exactly alike, but General Mills Convenience & Foodservice has identified four distinct consumer segments, each with their own attitudes, behaviors and needs. The segments include: Breakfast Barons, Vice Squanders, Pit Stoppers and Meals & More. “These macro consumer segments help convenience retailers get into the mindset of the different types of consumers coming through […]

Posted in, Northeast

North American Meat Institute Objects To Report Claiming Processed Meats Cause Cancer

A new report by the World Health Organization’s International Agency for Cancer Research (IACR) is causing quite a bit of controversy for labeling processed meats such as hot dogs, bacon and ham as carcinogenic, as well as claiming that red meat is “probably carcinogenic to humans.” The IACR said the risk of developing colorectal cancer […]

Posted in, Northeast

Forman Of Cumberland Farms Named President Of Newly Configured NECSEMA

Gwen Forman of Cumberland Farms is the new president of the newly merged New England Convenience Store Association and Independent Oil Marketers Association. The group’s new name is New England Convenience Store & Energy Marketers Association, or NECSEMA. The group held its first event Oct. 22 at the Dedham Hilton in Dedham, Massachusetts, and elected new […]