Northfield, Ill.-based Kraft Foods Inc. plans to cut about 1,600 jobs in North America as it splits into two separate companies, reports the Memphis Business Journal. The Journal reports the 1,600 jobs represent about 1.3 percent of the company’s workforce. Kraft has about 127,000 employees, including about 46,500 in North America. Forty percent of the […]
Category: National
Posted in, Marketing News, National
Jolly Rancher Launches New Product with Video Contest
The Jolly Rancher® brand is introducing a unique way to enjoy bold fruit flavor with Jolly Rancher Crunch ‘N Chew® candy. With a crunchy candy shell and a soft, chewy center, new Jolly Rancher Crunch ‘N Chew combines the bold fruit flavors of original Jolly Rancher Hard Candy with the chewiness of Jolly Rancher Chews. […]
Posted in, National, Perishables
YoCrunch Yogurt Introduces New Pie Parfait Line
YoCrunch, the original yogurt packaged with mix-in toppings, is launching a new Pie Parfait line that includes “crumbly, crunchy pie crust toppings to mix in for a delicious, homemade taste,” according to the company. New Apple, Cherry and Triple Berry Pie Parfaits are convenient, portable and better-for-you dessert alternatives or tasty snack options for adults […]
Posted in, Beverage News, Center Store, National, New Products
Samuel Adams Brewers Unveil New Spring Seasonal Beer
The brewers at Boston-based Samuel Adams have crafted a new seasonal beer, Samuel Adams Alpine Spring. To create Samuel Adams Alpine Spring, the brewers sourced a German Noble hop variety called Tettnang-Tettnanger, steadily cultivated on vines dating back 100 years in hop gardens at the foothills of the Alps. The beer is brewed using only […]
Posted in, Center Store, National
Betty White Celebrating 90th Birthday with Betty Crocker
From one Betty to another—Betty Crocker has created a birthday cake for Betty White’s 90th birthday special, which airs Monday, Jan. 16 (8-9:30 p.m. ET) on NBC. Betty Crocker will present Betty White with a triple chocolate celebration cake inspired by the legendary star. Betty Crocker also will provide each celebrity guest of the NBC […]
Posted in, Beverage News, Center Store, Marketing News, National
Dr Pepper Celebrates Heritage with ‘One-of-a-Kind’ Campaign
For more than 125 years, Dr Pepper has celebrated being “one of a kind.” Today, the brand gives a nod to its heritage and celebrates the spirit of originality with the debut of its “Always One of a Kind” advertising campaign. The new commercial is a cheerful celebration of people who are confidently and proudly […]
Posted in, Marketing News, National
Pacific Natural Foods Redesigns Packaging
Tualatin, Ore.-based Pacific Natural Foods, a leader in the organic and natural food industry, is rolling out new packaging on its soup, broth and non-dairy beverage lines this year. The updated look will have greater impact on shelf, making the products easier to find and purchase, according to the company. The redesign includes a modernized […]
Posted in, Beverage News, National, Perishables
Fungicide Fear Sparks Price Jumps in Orange Juice Market
The discovery of low levels of fungicide detected by a juice company has wreaked havoc in the orange juice market, the Tampa Bay Business Journal reports today, Jan. 11. March orange juice futures jumped 9.6 percent, or 20 cents, to $2.08 a pound on the ICE Futures Exchange, a CNN Money report said. Industry insiders […]