Nielsen Global Connect has released its Top 25 Breakthrough Innovation winners for 2019, recognizing innovation and global success in the consumer packaged goods (CPG) space. Powered by BASES, Nielsen innovation data shows that in 2019, a new product was launched to the U.S. marketplace every two minutes. Building on this, over the last three years, […]
Category: National
Standard Cognition, Mars Wrigley Partner To Optimize Impulse Item Sales
Standard Cognition, an AI-powered autonomous checkout solutions provider, and Mars Wrigley, a manufacturer of chocolate, chewing gum, mints and fruity confections, have partnered to help retailers evolve into a new world of autonomous checkout by integrating seamless technology and impulse category sales. Mars initially reached out to Standard, suggesting the two companies work together to better understand what […]
White Promoted To Director Of The NGA Foundation
Maggie White has been promoted to the position of director of the NGA Foundation. White previously served as manager of donor relations and development for the foundation. “For the past two years, Maggie has led numerous efforts within the NGA Foundation and is well prepared to take on this expanded role leading our Foundation. Her […]
Guest Column: Five Packaging Design Mistakes And How To Avoid Them
by Katie Lundin/marketing and branding specialist, Crowdspring We all enjoy a good meme poking fun at embarrassing mistakes online. But, it’s far less funny when your product or package is the butt of those jokes. Poor packaging leads to worse things than a bruised ego—it leads to lost sales and revenue. And, it’s no mystery why. People’s […]
Better For Them Means Better For Us, Too
sponsored content by Eric LeBlanc, director of marketing-deli, Tyson Foods Inc. To paraphrase a popular book: Supermarkets were made for people, not people for the supermarkets. That’s why we put frequently purchased items like milk, butter and eggs at the back of the store. Because that’s what people want—to walk the entire real estate of […]
Grenade Accelerates U.S. Expansion Through C-Store Launch
Global sports and nutrition brand Grenade is increasing its availability throughout the nation. The maker of the Carb Killa line of low-sugar, high-protein snacks, Grenade has secured partnerships with leading convenience store chain, Speedway, as well as a number of other partnerships including Royal Farms, Dash In, GetGo and Wawa. Grenade also has signed […]
‘Frozen 2’ Ice Cream Cake Makes Its Grocery Store Debut
To mark the release of Disney’s “Frozen 2,” which hit theaters Nov. 22, Carvel, in partnership with Rich Products/I Love Ice Cream Cakes, released a special-edition Disney “Frozen 2” Ice Cream Cake. The new product, which is the first ice cream cake under the Disney “Frozen 2” moniker, is a snowflake-themed cake with vanilla and chocolate ice […]
Mercato To Offer One Year Of Unlimited, Free Grocery Delivery For $1
Mercato, the online grocery e-commerce platform for independently owned grocery and specialty food stores, is putting its popular Mercato Green annual membership on sale for $1 (a $96 value) on Small Business Saturday. Mercato wants to encourage food shoppers to “shop small” year-round by providing this one-time, 24-hour offer for its delivery membership program on Saturday, Nov. […]
