Pepsi is kicking off its “Made for Football Watching” campaign designed to inspire fans and gear them up for a season of hours upon hours of NFL binge watching. Along with the return of national TV spots celebrating the football watcher, this year’s program debuts with “Football Is Calling,” new digital content featuring Billions star and Breaking Bad alum David […]
Category: National
Advantage Report Says Suppliers Lead Omnichannel Integration
According to a recent survey by Advantage Group International measuring supplier and retailer engagement performance, 73 percent of U.S. retailers improved their supplier relationships in 2020. The annual Advantage Report, which surveyed more than 190 American retailers, found the disparity is widening between those suppliers that are viewed as best in class and the rest […]
Oscar Mayer And Lyft To Give Fans Unexpected Rides In Wienermobile
Oscar Mayer and Lyft are teaming up to surprise some Lyft XL riders with free Wienermobile trips in a few of the nation’s hottest rideshare cities. Lyft passengers in New York, Chicago, Los Angeles and Atlanta who call a Lyft XL may be surprised with a once-in-a-lifetime pick-up from the hottest wheels in town: the Oscar […]
Study: Shoppers Willing To Pay More To Improve Grocery Delivery Time
During the early COVID-19 lockdowns, committing to a speedy delivery seemed particularly important. Now, as many consumers emerge from the pandemic, they care more about being able to select a specific delivery day and time when it’s convenient for them to take in their groceries. A new analysis finds that a grocery customer is willing […]
Ross: Joint Research Report Finds Grocery Shoppers Are More Alike Than Not
by John Ross / president and CEO of IGA Do you believe our country is more aligned or more divisive today than it was a year ago? Five years ago? A decade? If it feels as if the answer is “more divided than ever,” the data supports that. A famous paper published by the non-partisan […]
United Customers Can Access COVID Testing At Albertson Cos., Walmart
United customers can now access more COVID testing locations, including more than 3,000 Walmart and Albertson Cos. locations across the U.S., through the airline’s website and mobile app in the Travel Ready Center. Customers can now book COVID-19 testing appointments at more than 3,800 total testing providers powered by Accenture technology and the CLX Health’s […]
O’Leary, Liebmann To Present At ECRM Global Market: Fall Experience
ECRM, a provider of end-to-end product sourcing solutions for retailers, announces its lineup of more than 25 presenters for its 2021 Global Market: Fall Experience, including keynotes from Kevin O’ Leary, “Mr. Wonderful” from Shark Tank, and Wendy Liebmann from WSL Strategic Retail, as well as presentations from Bed, Bath & Beyond, CVS Health, The Giant Co., Peapod, Petco, […]
My Trip To Hurtsboro: A Reflection On Food Access
by Jimmy Wright / technical assistance consultant – retail, NGAF TA Center The Alabama Cooperative Extension Service recently reached out to me about food access in Hurtsboro, Alabama, a tiny rural town about 30 miles from Opelika, where I operate my store, Wright’s Market. The median income for a Hurtsboro household is less than $17,000 […]
