Post Consumer Brands has named Claudine Patel as its chief marketing officer. Patel will lead the strategy, integration and execution of brand marketing across paid, owned, earned and shared channels, as well as innovation for the company’s portfolio of cereal brands. She will report to Chief Growth Officer Tom “TD” Dixon. “Claudine is a highly […]
Category: Midwest
Pearl Milling Co. Launches PEARL Pledge To Uplift Black Women, Girls
Pearl Milling Co., maker of the 132-year-old pancake mix and syrup products previously found under the Aunt Jemima name, has announced its community funding initiative as part of the brand’s commitment to support the Black community. PEARL Pledge is a multi-year program focused on championing the empowerment and success of Black women and girls across the country. In […]
Revol Greens Increases Production Of Organic Greenhouse Lettuce
Revol Greens’ first quarter 2021 launch of new USDA Certified Organic Spring Mix, Green & Red Duo and Romaine Crunch line has quickly sold out among new and existing customers. To meet growing product demand, the greenhouse lettuce grower is expanding its production capacity. Revol Greens’ USDA Certified Organic products feature a newly developed and proprietary […]
Meijer Opens New Supercenters In Ohio And Indiana
Meijer has opened three new supercenters across the Midwest, Meijer President and CEO Rick Keyes announced May 13. Located in Seven Hills and Boardman, Ohio, and Westfield, Indiana, the 155,000-square-foot stores offer a state-of-the-art shopping experience, providing customers multiple ways to shop in a specialty store environment. “These new stores reinforce our ongoing commitment to serving the needs of communities at […]
Trolli Invades Candy Aisle With New Sour Gummi Creations Martian Mix
Trolli, the candy brand known for its neon world of sour, sweet and fruity gummies, has released its latest innovation: Trolli Sour Gummi Creations Martian Mix. The newest addition to Trolli’s decades-spanning portfolio consists of its first “buildable” gummies, with each bag containing seven alien-themed shapes inspired by alien heads, space rings and alien bodies, […]
Hy-Vee Focuses On COVID-19 Vaccine In Underserved Communities
Over the past several months, Hy-Vee, Inc. has partnered with various community groups, churches and organizations to administer COVID-19 vaccine doses in communities that traditionally may have struggled with access to health care. Hy-Vee Chairman, CEO and President Randy Edeker recently participated in a call with Director of Centers for Disease Control and Prevention Dr. […]
Harps Food Stores Kicks Off ‘Produce For Kids Fridays’ In-Store Campaign
In celebration of its fifth Produce for Kids in-store marketing campaign, Harps Food Stores kicked off “Produce for Kids Fridays” last week, the first of many at Harps through the end of August. In addition to in-store signage featuring healthy, easy meal inspiration for families, the produce teams will be serving as campaign ambassadors at Harps […]
ECRM’s 2021 Global Market: Food & Beverage Registrations Are Excelling
ECRM, a global leader in end-to-end product sourcing solutions for retailers, said that registration for 2021 Global Market: Food & Beverage has reached nearly 1,000 buyers and brands from more than 30 countries in just three weeks. The digital experience will bring together retail and foodservice buyers and product suppliers from around the world to meet face-to-face on June […]
