To mark its 100-year anniversary, Wheaties is continuing its tradition of recognizing athletes for their achievements on and off the field by dropping a limited-edition Century Box Series starting with The Greatest: Muhammad Ali. This collectible box will be the first in a multi-part commemorative series, launching throughout the centennial year and featuring inspirational champions […]
Category: Midwest
AWG Launches Specialty Food B2B Virtual Warehouse
Associated Wholesale Grocers Inc. has launched its new wholesale marketplace, the VMC Virtual Warehouse, a digital buying tool to enable its more than 3,100 retail member stores to purchase an incremental range of unique specialty and local products for direct delivery to their stores. The VMC Virtual Warehouse is an augmentation to the extensive specialty […]
Hormel Foods Closes On Acquisition Of Planters Snacking Portfolio
Hormel Foods Corp. has acquired the Planters snacking portfolio from the Kraft Heinz Co. The acquisition includes the Planters, NUT-rition, Planters Cheez Balls and Corn Nuts brands, as well as three production facilities. “This is an important day for Hormel Foods as we close the largest acquisition in our company’s history. As a global branded food company, we have […]
Hy-Vee Dietitians Introduce Virtual Spanish Tours, Host Virtual Events
Hy-Vee’s team of registered dietitians is introducing free Spanish nutrition store tours and other services available in Spanish. Throughout June, Hy-Vee dietitians also will host a series of virtual cooking classes called “Meals in Minutes.” The cooking classes will demonstrate easy weekly meal prep and quick family dinner recipes. During June, Hy-Vee dietitians will host […]
Pop-Tarts Launches Fruit Flavors Inspired By America’s Favorite Treats
Pop-Tarts is releasing three new flavors inspired by some of America’s favorite desserts: Peach Cobbler, Banana Crème Pie and Lemon Crème Pie. Each flavor features a soft-baked dough, sweet fruit-flavored filling and frosting. These new flavors are joining the dessert line now with flavors inspired by pie and cake. Pop-Tarts Lemon Crème Pie and Peach […]
Hy-Vee Sponsors New Drive-In Movie Theater At Valley West Mall
Hy-Vee is the title sponsor of a new drive-in movie theater that will be located at Valley West Mall in West Des Moines, Iowa. The theater officially opens to the public on June 6, with a special showing of Iowa favorite “Field of Dreams.” Dwier Brown, who played John Kinsella (Kevin Costner’s dad) in the […]
Record Number Of Buyers Participate In ECRM Diversity Week Programs
More than 640 buyers met with 485 brands during ECRM’s recent Diversity Week, which included programs for diverse- and minority-owned suppliers across food and beverage, general merchandise, and health and beauty care categories. More than 3,800 curated meetings were held on the ECRM Connect platform across the three programs. The programs were launched to introduce retailers to brands […]
Kellogg’s Debuts Little Debbie Cosmic Brownies Cereal
Kellogg and Little Debbie are joining forces to transform a childhood treat into cereal with new Kellogg’s Little Debbie Cosmic Brownies Cereal. Featuring crispy, brownie squares with cosmic rainbow pieces, each bite delivers the fudgy chocolate flavor of the Little Debbie Cosmic Brownies. “We are very excited to see one of our most loved Little […]
