Analysis by Inmar Inc. of 2016 coupon activity reveals an ongoing “promotional transposition,” with paperless, digital coupons beginning to overtake traditional paper coupons in popularity. Inmar’s analysis shows that, among the more than 2.2 billion coupons redeemed by shoppers last year, the share of redemption captured by offers that shoppers load directly to their retailer […]
Category: Online Grocery Technology
Study: Gap Between Shoppers Using Social Media And Connecting With Their Supermarkets Remains Wide
The Retail Feedback Group (RFG) has released the “U.S. Supermarket Shopper Digital Update,” a new report focusing specifically on the digital aspects of shopper engagement with supermarkets. The report is an offshoot from RFG’s annual report of supermarket shopper satisfaction, the “U.S. Supermarket Experience Study.” Social media gap remains an opportunity While 87 percent of supermarket […]
Rosie Will Serve As First Online Grocery Platform For Independents To Accept SNAP Payments
Participants in the federal Supplemental Nutrition Assistance Program (SNAP) will soon have a new, convenient way to shop and pay for their groceries. At The NGA Show, happening now in Las Vegas, Rosie announced that independent grocers using its e-commerce app can now offer customers the ability to shop online and pay for SNAP-eligible items at-store using […]
AFS Uses Technology To Simplify Print Advertising For Independents
Associated Food Stores (AFS) and eComSystems are teaming up make print advertising easier for independent grocers. The Salt Lake City-based wholesaler partnered with the technology firm in 2013 to create AFS AdStudio, a custom advertising development and production program that allows retailers to quickly and easily build custom weekly ads. Since then, the companies have worked together […]
NPD Group Says ‘Millions’ Will Increase Their Virtual Shopping This Year
The internet is quickly becoming the virtual grocery store for many U.S. consumers with 52 million currently grocery shopping online, finds a new study from The NPD Group, a Chicago-based global information company. According to the report, 20 million consumers who are current, lapsed or new to online grocery shopping plan to increase their virtual […]
Online Food Shopping Forecasted To Reach ‘Digital Maturity’ In The U.S. Within Next Decade
The Food Marketing Institute (FMI) and Nielsen on Monday released a preview of their “Digitally Engaged Food Shopper” analysis. The unveiling came at the FMI Midwinter Executive Conference in Scottsdale, Arizona. The introductory set of insights from this joint, multi-year initiative offers a comprehensive look into the behaviors, motivations and expectations of the digitally engaged food shopper. […]
The Fresh Market Launches New Website
North Carolina-based The Fresh Market has introduced a new website, featuring easier navigation and making “it easy to find the information you want, no matter where you are or how you’re browsing,” according to the grocer. Some of the site’s features include easy access to view top weekly specials and pricing on “Fresh Deals,” the […]
Amazon Go Experiment Challenges Retailers To Test New Innovations
by Marek Polonski/SVP, Applied Predictive Technologies E-commerce giant Amazon is striving to make the dream of a streamlined shopping experience a reality with the recent debut of Amazon Go, a brick-and-mortar grocery and convenience store leveraging technology to eliminate checkout lines. At Amazon Go’s physical location, the store’s technology detects when products are picked up […]
