As part of the new integrated digital marketing strategy for Rumba meats, Cargill is unveiling the brand’s third annual on-pack promotion titled “Recipe of the Month” or “Receta del Mes.” This year’s national bilingual promotion is designed to reach multicultural consumers who purchase from the meat case and will incorporate both online and in-store elements […]
Category: Grocery Industry
Posted in, Grocery Industry, Northeast
FreshDirect.com Groceries Arrive In Philly Market
FreshDirect, a leading online retailer of fresh foods and grocery items, officially launched in Philadelphia on Oct. 1. Serving the New York Metro area for the past decade, FreshDirect’s 10th birthday marks the expansion of the company’s service footprint into the City of Brotherly Love. According to a company news release, Philadelphians now can enjoy […]
Posted in, Beverage News, Marketing News, National
Marley Coffee Appoints Chris Hopkins SVP Of National Accounts
Marley Coffee, a sustainably grown, ethically farmed and artisan roasted gourmet coffee, has named Chris Hopkins as SVP of national accounts. In his new role, Hopkins, who has more than 20 years of food and beverage sales experience, will be responsible for continuing to expand distribution of Marley Coffee through supermarkets, specialty retailers and convenience […]
Posted in, Perishables, Southeast
Publix Deli Online Easy Ordering Expands To 50 Stores
Publix Deli Online Easy Ordering, an online order placement of Publix Deli custom subs, wraps and sliced meats and cheeses, has expanded to 50 stores in select markets across the company’s operating area. Publix customers may place their orders online or via mobile device by visiting www.publix.com/order. Once on the site, customers may select their […]
Posted in, Perishables, Southwest
ConAgra Foods Expanding Operations In Russellville, Ark.
ConAgra Foods Inc. is expanding its facility in Russellville, Ark., to make Bertolli and P.F. Chang’s frozen meals. The expansion, anticipated to be a $100 million investment, is expected to create more than 80 jobs. “ConAgra Foods has a long history in Russellville and we are pleased to grow our presence in the area,” said […]
Posted in, Grocery Industry, National
Kroger Introduces Simple Truth, Simple Truth Organic Brands
The Kroger Co. family of stores has announced the nationwide availability of its new Simple Truth and Simple Truth Organic brands. Simple Truth and Simple Truth Organic products are free from 101 artificial preservatives and ingredients that some customers have said they do not want in their foods. Simple Truth Organic products are certified organic […]
Posted in, Grocery Industry, National
New Poll Reveals A Quarter Of Grocery Shoppers Admit To Stealing
It’s an activity that millions of Americans do every day—visiting the grocery store. But what happens once inside? The results of a new poll released by SodaHead.com reveal some interesting facts about shopping behaviors. One reason that prices may be rising is that consumers are “helping themselves” to items in the store as 25 percent […]
Posted in, Beverage News, Marketing News, National
Blackheath Beverage Group Partners With Iglesias’ Atlantico Rum
Blackheath Beverage Group (BBG) has partnered with Atlantico Rum, the super-premium rum brand of multi-platinum recording artist Enrique Iglesias. Under the agreement, which is effective immediately, BBG will utilize its proprietary sales and marketing platform to support Atlantico’s accelerated growth strategy. Atlantico, a product of the Dominican Republic, has earned both critical and commercial success. […]