C.A. Fortune, a consumer products sales and marketing agency headquartered in Chicago, has entered a strategic partnership with Survey.com, an in-store, retail intelligence, selling and merchandising service firm. “We’re excited to announce the formal partnership with Survey.com, further deepening our overall retail service capabilities. Over the past couple of years we’ve done extensive work with their […]
Category: Grocery Industry
Giant Food Promotes Healthy Eating With Celebrity Campaign
Giant Food Stores is participating in a national celebrity campaign featuring local sports icons promoting fruits and vegetables. The FNV campaign, which stands for “fruits and veggies,” developed by Partnership for a Healthier America (PHA), was created to use the power of marketing and celebrity endorsements to change the way children and young adults think about […]
Amazon Go Competitor ‘Skip’ Now Live In 60 Grocery Stores
Skip, a frictionless checkout provider that announced last October that it would beat Amazon Go in rolling out to 3,000 locations in 2019, is now available in 60 grocery stores. Another 23 are scheduled to go online by Feb. 6. Skip’s mobile checkout platform is scheduled to be in a total of 275 locations—9 percent […]
P&G, Unilever Join TerraCycle’s Loop, Debut Reusable Packaging
Procter & Gamble Co. is introducing reusable, refillable packaging on some of its most popular products as part of a new effort that aims to change the world’s reliance on single-use packaging and disposable waste. As part of its partnership with Loop, a circular e-commerce platform developed by international recycling company TerraCycle, Procter & Gamble also […]
Nestlé Becomes Founding Partner Of Loop, Debuts Reusable Ice Cream Packaging
A coalition of the largest consumer product companies, along with international recycling company TerraCycle, today unveiled what they say is a global, first-of-its-kind, shopping system called Loop. The initiative was designed to change the world’s reliance on single-use packaging, offer a convenient and enhanced circular solution to consumers, while securing meaningful environmental benefits. Announced at […]
Kroger, JTG Daugherty Racing Team Up On New NASCAR Sponsorship Strategy
The Kroger Co. and JTG Daugherty Racing are debuting a new NASCAR sponsorship strategy that “focuses on shopper themes and will help participating brands communicate more effectively with consumers.” The goal of the new strategy is to significantly increase sales for sponsor brands and for Kroger. The No. 47 Monster Energy NASCAR Cup Series […]
J&J Family Of Farms Makes Four Management Team Promotions
J&J Family of Farms is making several changes to its key leadership team. Dick Bowman will become VP of farming and grower development and will lead the management and development of all of J&J’s grower partner relationships. “Dick, who has been director of farming since 2015, will continue to lead the growth of our farming […]
Keep Waste Removal Process Going During Severe Weather
by Michael Hess/Founder, President and CEO, Waste Harmonics Winter weather hits and before you know it, garbage piles up resulting in dangerous and unsightly conditions. Within hours, garbage and recycling headaches can deter you from your day. As a reliable source of food and merchandise, you need to be ready to serve the needs of […]
