IRI and Profitero will partner to enable clients to measure and optimize CPG digital shelf presence based on actual item-level sales. This solution will integrate IRI’s e-commerce point-of-sale data combined with Profitero’s digital shelf metrics on the IRI Liquid Data platform. “Profitero was the first to integrate digital shelf and sales metrics for e-commerce, and now we […]
Category: Grocery Industry
Posted inMarketing News, Albertsons, Home Page Slider, West
How Retailers Can Help Your Company Get A Sales Lift
Sponsored Content From the early ages of advertising, such as 1950’s “You’ll be lovelier each day with Pink Camay” soap commercial, 1970’s “Mikey Likes It” Life cereal, to “I’m Lovin it” by McDonalds, consumer products brand strategies today are certainly more diverse – multi sectoral with more opportunities that drive competition. The strength of strategies […]
Posted inPackaging News, Association News, Home Page Slider, National
Pack Expo International’s Registration Period Is Now Open
Registration is now open for the Pack Expo International 2022, which will be held Oct. 23-26 at McCormick Place, Chicago. In response to the demands on the industry, Pack Expo International 2022 will offer more features, according to show producer PMMI – The Association for Packaging and Processing Technologies. “There has been so much innovation in […]
Posted inPackaging News, Amazon Fresh, Home Page Slider, Snacks Brands, West, Whole Foods
Popchips Unveils New Brand Packaging, Innovations
San Francisco, California-based Popchips has announced a complete brand overhaul with a reimagined visual identity and the debut of two new flavors. After conducting market research to redefine its brand strategy, Popchips has revitalized its distinct package design. The two new innovations, Fiery Buffalo and Fully Loaded, serve as an answer to consumer demand for salty snacks […]
Posted inHome Page Slider, Midwest, Online Grocery Technology
Hy-Vee Dietitians Hosting Events Supporting Blood Sugar, Overall Health
West Des Moines, Iowa-based Hy-Vee and its registered dietitians will host events focused on blood sugar management and overall health. Events will include virtual freezer meal workshops and free virtual on-demand and live diabetes health store tours. Hy-Vee registered dietitians will also provide 1,000 free A1C screenings at select stores throughout the month. On-demand and live […]
Posted inOnline Grocery Technology, Home Page Slider, Southeast
Zebra Technologies Launches New Fulfillment Offerings
Atlanta-based Zebra Technologies Corporation demonstrated new industrial solutions that improve communications and efficiencies March 28-31 at Modex 2022, the world’s premier supply chain trade show. Zebra introduced its first all-in-one Android-based wearable computer, the new WS50, and its first RFID sled designed for industrial usage, the RFD90. Zebra also showcased its recently announced Fetch FlexShelf autonomous mobile robot solution as […]
Posted inPackaging News, Home Page Slider, Northeast
Hershey’s Introduces Its Reese’s Pantry Pack Size
Reese’s and its parent company, Pennsylvania-based Hershey’s, is releasing its Pantry Pack, a stackable, portable compact package stocked with 25 individually wrapped snack-size Reese’s Peanut Butter Cups. The package has rectangular dimensions and is easy to store. “Stack it, pack it, freeze it, organize it – now our fans can create their very own Reese’s corner of the pantry, fridge, freezer, desk […]
Posted inOnline Grocery Technology, Home Page Slider, National
IRI, NPD Merge To Form Global Technology, Analytics And Data Provider
IRI and The NPD Group, a provider of market information and advisory services in more than 20 industries, has announced the signing of an agreement through which IRI and NPD will merge. The combination will create a global technology, analytics and data provider that offers clients a view of total retail purchasing and consumption trends […]