Chicago-based Kraft Heinz and its brand, Jet-Puffed, is launching Camp S’mores packaging this summer. The new packaging features a glow-in-the-dark bag that that the company hopes will create “for s’more exciting campfire fun for the whole family.” “As we gear up for…summer and prime marshmallow roasting season, we wanted to give fans a way to […]
Category: Grocery Industry
DS Smith, University Of Georgia Partner To Support Local Wildlife
DS Smith, a leading paper and packaging producer, and the University of Georgia are coming to the rescue of Rafinesque’s big-eared bats, southeastern gopher tortoises and other critical animal species that call Southeast Georgia home. They are among hundreds of rare, threatened or endangered species that UGA’s Warnell School of Forestry and Natural Resources identified […]
The Trade Desk, Albertsons Partners For Retail Media Advertising
Ventura, California-based The Trade Desk has begun a partnership with Albertsons Media Collective, the retail media arm for Albertsons Companies, to bring verified-buyer audience and measurement solutions to The Trade Desk platform, helping advertisers understand the connection between ad campaigns and customer sales. Albertsons will be the first grocer in the U.S. to enable audience and measurement solutions across […]
Walmart To Acquire AR Optical Tech Company Memomi
Bentonville, Arkansas-based Walmart has entered into an agreement to acquire Memomi, an augmented reality optical tech company, reinforcing Walmart’s commitment to frictionless and omnichannel optical care. Memomi Labs Inc. is a provider of cutting-edge technology to enhance virtual try-on user experiences through artificial intelligence, deep learning and augmented reality. Since 2019, Memomi has enabled digital measurements […]
Study Finds Online Grocery Shoppers Spend More But Struggle Financially
According to the dunnhumby Consumer Trends Tracker, U.S. online grocery shoppers spend more, are less loyal and struggle more financially. Omnichannel shoppers spend 1.5 times more on groceries than in-store only shoppers but spread their dollars between up to two times as many different retailers. In addition, households that shop online are 6 percent more […]
Rio Tinto, Corona Canada Pilot Low Carbon Can Using Elysis Technology
Rio Tinto, in partnership with Corona Canada, has launched a specially-marked, low carbon beverage can, manufactured by the Broomfield, Colorado-based Ball Corporation. The cans, available through a pilot in Ontario, were made using aluminium from Rio Tinto and leveraging Elysis technology. As part of this limited release, 1.2 million cans were produced with a QR […]
Rold Gold Celebrates Anniversary With Redesign, Giveaway
Plano, Texas-based Rold Gold is celebrating its 106th anniversary with a new limited-edition bag design and by giving away more than $106,000 in gold bars through its Gold Hunters campaign. This program sends consumers on a hunt to find Rold Gold hidden in the background of their favorite television shows, movies, sports and music that span decades, all for a chance […]
Kraft Heinz Enters Agreement With Repsol In Wind Energy Investment
The Kraft Heinz Company has entered into a 12-year virtual power purchase agreement with Repsol, a Madrid, Spain-based multi-energy company operating across more than 20 countries. This agreement is the company’s first investment in wind energy and is designed to help Kraft Heinz achieve its aspiration of procuring the majority of its electricity from renewable […]
