Ann Arbor, Michigan-based AdAdapted has launched add-to-cart, shoppable video ads. Companies will have the ability to tell their brand story, while increasing conversions and gathering critical customer insight through mobile browser, mid-article or stand-alone video. AdAdapted Shoppable Video Ads enable brands to build e-commerce campaigns on its Shopping List Marketing mobile ad platform. This goes beyond standard […]
Category: Grocery Industry
Rhode Island Retailers Readying For Reusable Bag Requirement
Retailers in Rhode Island are preparing for a major change in disposable plastics in the state. On May 27, Gov. Daniel McKee signed the Plastic Waste Reduction Act, according to a post on the Rhode Island Food Dealers Association’s website. The act will take effect one year after the Rhode Island Department of Environmental Management issues […]
Natural Grocers Promotes Anniversary With Coupons, Giveaways
Lakewood, Colorado-based Natural Grocers, a family-operated organic and natural grocery retailer in the U.S., is celebrating its 67th anniversary Aug. 18-20. Customers are invited to a three-day celebration offering savings, prizes and giveaways. Sixty-seven years ago, Margaret and Phillip Isely went door-to-door in Golden, Colorado, educating their neighbors about nutrition and handing out samples of homemade whole grain bread. […]
DoorDash, Grocery Outlet Partner For On-Demand Delivery
Grocery Outlet Holding Corp. has entered into a partnership with DoorDash to offer on-demand grocery delivery from more than 398 locations including California, Idaho, Maryland, Nevada, New Jersey, Oregon, Pennsylvania and Washington. Customers can order groceries on-demand from local Grocery Outlet stores through the DoorDash marketplace app or website. “DoorDash is committed to providing customers with all the selection […]
IRI, NPD Complete Merger To Become Global Technology Provider
IRI and The NPD Group have completed their merger to create a global technology, analytics and data provider. The merger brings together colleagues across the globe to offer more than 7,000 clients a comprehensive view of consumer behavior, total retail purchasing and consumption trends across a range of industries. A unified name and brand for […]
Southern Recipe Celebrates Truck Driver Appreciation Week
In Dallas, Texas-based Southern Recipe’s Annual Truck Driver Appreciation Week campaign, the brand will celebrate the truck driving industry and support St. Christopher Truckers Relief Fund with a $7,500 donation. “There’s not a day that goes by that we take our truck drivers for granted. In the midst of a challenging time for many industries, they’re still moving […]
Fresh Cravings Revisits ‘Find The Golden Lid’ Sweepstakes
Phoenix, Arizona-based Fresh Cravings, a family-owned snacking brand offering chilled salsas, hummus, plant-based and creamy dips, has announced a new rendition of its ‘Find The Golden Lid’ Sweepstakes, this time for its salsa products. The brand is again giving away a total of $20,000 in cash prizes, after first launching the sweepstakes in March with Fresh Cravings hummus […]
Calpine Containers Appoints Gallagher As Chief Executive Officer
Clovis, California-based Calpine Containers has appointed senior executive Sean Gallagher as CEO, succeeding Walt Tindell who will be retiring at the end of the year. Gallagher brings leadership experience built over almost two decades in the packaging and distribution industries. Gallagher was previously SVP and general manager for Saxco International, a distributor of rigid packaging to […]
