Hostess, an Orrville, Ohio-based snacks company, has unveiled a new logo and packaging design as part of a refresh of the brand, modernizing its look and feel to enhance appeal with new consumers. The updated logo retains the trademark heart, reflecting that the brand’s core values remain intact, while offering a new font style and […]
Category: Packaging News
Milo’s, Altium Packaging Open On-Site Bottle Blowing Facility
Milo’s Tea Co., along with its supplier Altium Packaging LLC, opened a new packaging manufacturing operation adjacent to Milo’s original manufacturing and distribution center in Bessemer, Alabama. Milo’s bottle blowing facility began full operations during the summer, creating 35 new jobs, and formally opened its doors on Sept. 4 with an on-site ribbon-cutting ceremony. At […]
Focused On Togetherness, Butterball Rolls Out New-Look Packaging For Portfolio
Butterball, a provider of turkey products, recently unveiled a comprehensive redesign of its retail packaging, aiming to enhance brand visibility, consumer engagement and overall shopping experience. Rebecca Welch, director of retail marketing at Butterball, talked to The Shelby Report about what was behind the strategy. She noted that Butterball’s last retail portfolio redesign took place […]
Anchor’s ‘Packaging That Performs’ Good For Ops, Consumer Experience
Packaging is one of those things that isn’t always the center of attention but can play an important supporting role. Kurt Richars, director of growth and marketing for St. Louis-based Anchor Packaging, said his company focuses on providing customers with “packaging that performs.” Richars, speaking with The Shelby Report shortly after the IDDBA Show in […]
Butterball Introduces Redesigned Packaging
Butterball is introducing new packaging for its portfolio of retail products for the first time since 2018. The redesign will enhance the consumer shopping experience by incorporating a consistent look and feel across all product lines with easy-to-read labeling, a bright blue design and an interactive QR code to boost shopper engagement with the brand. […]
North Coast Seafoods Introduces 100% Recyclable Packaging
North Coast Seafoods, an importer, processor and supplier of sustainably sourced seafood, has partnered with Australia-based Disruptive Packaging to introduce a new innovation: 100 percent recyclable and reusable packaging. For the past decade, North Coast Seafoods has been searching for sustainable, recyclable packaging alternatives to non-recyclable packaging that are scalable across its operations. However, being recyclable alone […]
Grupo Bimbo Reports 93% Of Packaging Made From Recyclable Materials
Grupo Bimbo has launched its 2023 annual report: “Behind our Actions.” The document shows the progress of the business and the objectives of the bakery company’s sustainability strategy for 2030 and 2050. Among the highlights of its “Baked For Nature” priority, where the bakery works on regeneration, growth, circularity and creating a positive impact on […]
New ShopRite Recycling Kiosks Accept Flexible Packaging
ShopRite and its private label brands, Paperbird and Bowl & Basket, are collaborating with P&G, Purina, Campbell’s Snacks and TerraCycle to launch a recycling program for flexible-film plastic packaging at five of the grocer’s stores in New Jersey. The kiosks offer customers a place to drop off all types of otherwise hard-to-recycle flexible packaging. The […]
