Nearly two-thirds of Americans said they want to eat better without restriction or aren’t changing how they eat in 2026, according to a survey of more than 2,000 U.S. adults commissioned by Dublin, California-based Challenge Butter. The research shows Americans are prioritizing enjoyment and personal choice over rigid food rules. Three in four said flavor […]
Category: Grocery Research
News relating to research, study and reports surrounding the grocery and supermarket industries.
Posted inFrozen Food, Association News, Featured News, Grocery Research, National, News
NFRA: Consumers Prefer Naturally Protein-Rich Foods Over Fortified Options
Consumers prioritize naturally protein-rich foods like meat, eggs and dairy over heavily fortified alternatives, according to new research from the National Frozen & Refrigerated Foods Association. The Harrisburg, Pennsylvania-based trade association found that while interest in added protein remains strong, particularly among parents, health-conscious shoppers and middle-income households, consumers consistently place greater trust in foods […]
Posted inCorporate Store News, Featured News, Grocery Research, National, News
Dunnhumby Study Finds Shoppers Shifting To Mass Retailers, Dollar Stores
Mass-channel retailers reached 79 percent penetration in December, equaling traditional supermarkets for the first time as 70 percent of working-age Americans reported difficulty covering unexpected $400 expenses, according to Wave 12 of the dunnhumby Consumer Trends Tracker released Feb. 18. The shift marks a fundamental realignment in American shopping behavior driven by persistent affordability pressures. […]
Posted inBakery News, Featured News, Grocery Research, National, News
Top Baking Trends Shaping In-Store Bakeries In 2026
In 2026, in-store bakery is becoming a “solution department” more than a “nice-to-have case.” Shoppers still buy baked goods with their senses, taste and price remain the top two purchase drivers, but the bar for what counts as a good indulgence is rising. Recent consumer research continues to show that taste drives purchase decisions first, […]
Posted inGrocery Research, National, News
Tastepoint Identifies 10 Flavor Trends Expected To Shape 2026 Market
Philadelphia-based Tastepoint by IFF has identified 10 flavors expected to trend in the North American retail and foodservice throughout 2026, based on data-driven market analysis, menu tracking, social listening and changes in consumer behavior. “To continue delivering product development solutions that meet consumers’ unique and changing needs, we stay attuned to industry and market trends, keeping […]
Posted inProduce News, Association News, Grocery Research, National, News
Fresh Produce White Paper Links Fruits, Vegetables To Reduced Disease Risk
The Foundation for Fresh Produce has released a white paper examining how fruits and vegetables reduce the risk of chronic non-communicable diseases including heart disease, diabetes, obesity and cancer, the Newark, Delaware-based organization announced Feb. 9. “Fruits, Vegetables, and Human Health: Key Nutrients and Their Role in Chronic Diseases,” written by the foundation’s Chief Medical […]
Posted inC-Store News, Grocery Research, National, News
U.S. Convenience Store Count At 151K, Down From Last Year
There are 151,975 convenience stores in the United States, a slight decrease of 280 stores (0.2 percent) compared to the year prior, according to the 2026 NACS/NIQ TDLinx Convenience Industry Store Count. While the overall store count dipped, the number of convenience stores selling fuel increased by 768 stores (0.6 percent) to 122,620, the highest […]
Posted inOnline Grocery Technology, Grocery Research, National, News
Online Grocery Sales Surge 32% To Record $12.7B In December
U.S. online grocery sales surged 32 percent year over year in December to a record $12.7 billion, according to the latest Brick Meets Click Grocery Shopper Survey. The record performance reflects higher order frequency, increased spending rates and a larger user base than December 2024. Online share of total grocery spending reached 19 percent, the […]