Boulder, Colorado-based cannabinoid company Boulder Botanical & Bioscience Laboratory (BBB Labs) has hired David Gumner as chief marketing officer (CMO), a new executive position for the company. As CMO, Gumner is responsible for building foundational marketing capabilities throughout the company and its growing array of hemp-derived products for the health-and-wellness sector. As a specialist in marketing consumer […]
Category: Marketing News
Posted inMeat/Seafood/Poultry, Executive News, Grocery News, Home Page Latest News, Marketing News, Midwest, Organic Natural, Suppliers
Pre Brands Hires Chief Sales Officer, Partners With FDM
Pre Brands, a Chicago-based, grass-fed beef company, is making some changes to its sales and marketing strategy ahead of the new year. The company has hired Ryan Youngman as its chief sales officer and has partnered with FDM Sales Management, which helps develop emerging brands’ sales and marketing strategies. Youngman will lead Pre’s sales strategy, partnerships, organization, […]
Posted inGrocery News, Albertsons, Home Page Latest News, Marketing News, Produce News, Suppliers, West
IPC Gets A Lot of Yardage Out Of Famous Idaho Potato Bowl
Freshman BYU quarterback Zach Wilson threw a perfect game Dec. 21 against the Western Michigan Broncos on the blue turf at Albertsons Stadium during the 22nd annual Famous Idaho Potato Bowl (FIPB). Wilson completed all 18 passes totaling 317 yards and threw four touchdowns, setting a new single-game BYU record for completions. The BYU Cougars […]
Posted inOnline Grocery Technology, Corporate Store News, Grocery Industry, Grocery News, Home Page Latest News, Marketing News, National, Store News
Kroger Selling Its ‘You Technology’ Platform To Inmar
Inmar and The Kroger Co. are forming a new strategic relationship that they say will drive innovation in digital offer management. The relationship includes the sale to Inmar of You Technology, a digital coupon and digital rebate publishing unit owned by Kroger. The sale includes a long-term services agreement with Inmar for the continued delivery of digital […]
Posted inH-E-B, Grocery Industry, Grocery News, Home Page Latest News, Independent Store News, Marketing News, Southwest
H-E-B Kicks Off 12 Days Of Christmas Spurs Auction
On Dec. 10, H-E-B, in partnership with Spurs Sports & Entertainment, launched an H-E-B 12 Days of Christmas Spurs Auction, an online auction that will feature more than a dozen collectibles from the grocer’s comical television commercials featuring San Antonio Spurs players. Items to hit the auction block include signed robes worn by Spurs legends […]
Posted inPackaging News, Amazon Fresh, Corporate Store News, Grocery Industry, Grocery News, Home Page Latest News, Marketing News, Northeast, Whole Foods
Royal Farms Gets Into The Holiday Spirit With Holiday-Themed Promotions
Royal Farms, a fast-casual, convenience and gas station chain based in Baltimore, Maryland, is running a holiday-themed promotional period through Dec. 31. The company’s chicken boxes, coffee cups and employee uniforms are designed to incorporate the holiday spirit. The chain’s boxes for its chicken meals resemble a present, its coffee cups display a chicken snowman, and […]
Posted inStore News, Grocery News, Health & Wellness, Home Page Latest News, Marketing News, Southwest
Reasor’s ‘Food 2 Families’ Will Benefit Oklahoma Food Bank
Reasor’s and KJRH Channel 2 have kicked off the 2018 “Food 2 Families” campaign benefiting the Community Food Bank of Eastern Oklahoma. As of Nov. 14, Reasor’s customers can choose to donate to the annual campaign in four ways: Purchase non-perishable food items and drop them in the donation bins in the store. Purchase a […]
Posted inGiant Food, Grocery News, Home Page Latest News, Marketing News, Northeast, Store News
Giant Food’s New Promotional Campaign Celebrates Shared Connections
Giant Food, a greater Washington D.C. regional grocery chain, has unveiled a new marketing campaign introducing Giant’s new tagline, “The Little Things Are Giant.” The campaign highlights the “connections shared over great food and how these moments between family and friends are made even more special with the help of Giant’s product assortment, ease of shopping and […]