Hostess, an Orrville, Ohio-based snacks company, has unveiled a new logo and packaging design as part of a refresh of the brand, modernizing its look and feel to enhance appeal with new consumers. The updated logo retains the trademark heart, reflecting that the brand’s core values remain intact, while offering a new font style and […]
Category: Snacks Brands
Posted inSnacks Brands, National
Mars Shares Leadership Changes For Food, Nutrition Business
Mars Inc.’s Food & Nutrition Business has named Dave Dusangh as regional president for North America and Hans Bakker as regional general manager in Europe. These appointments are intended to build on the company’s momentum and drive ongoing growth and innovation in the food and nutrition business. Dusangh and Bakker will report to Global President […]
Posted inSnacks Brands, National
The J.M. Smucker Co. To Sell Voortman To Second Nature Brands
The J.M. Smucker Co. has entered into a definitive agreement to sell its Voortman cookie brand to Second Nature Brands, a U.S.-based creator of premium snacks and treats controlled by CapVest Partners. The all-cash transaction is valued at about $305 million, subject to a working capital adjustment. It includes all Voortman trademarks and the J.M. Smucker […]
Posted inSnacks Brands, Association News, National, The Kroger Co.
Survey: Most Consumers Will Celebrate Halloween With Chocolate, Candy
U.S. consumers are ready to treat themselves and others as they prepare for the Halloween season. According to a recent survey from the National Confectioners Association, 94 percent will share chocolate and candy with friends and family, with consumer demand fueling retail trends such as “Summerween” and “Aug-tober.” The Halloween season is a key moment […]
Posted inBakery News, National, Snacks Brands
Mondelēz International Invests In UK-Based Urban Legend
Mondelēz International’s corporate venture capital arm, SnackFutures Ventures, has taken a minority stake in Urban Legend, a “better-for-you” fresh doughnut and pastry business based in the UK. Founded in 2021 by scientist and entrepreneur Anthony Fletcher, Urban Legend uses a custom designed and patented air frying technology to reduce sugar, fat and calories by 30-75 […]
Posted inSnacks Brands, Feature, Midwest
New-look Greenridge Naturals Introducing 1-oz. Snack Sticks Later This Year
Claire Flannery, director of communications for Greenridge Naturals, talked with The Shelby Report about the company’s recent rebranding and new products coming later this year. Illinois-based Greenridge was founded in 2008 by Michael and Sebastian Madej, who wanted to produce clean, simple meats – such as meat sticks, sausages and deli meats – made with […]
Posted inFeature, Snacks Brands, Southeast
Stuckey Shares Family Company’s Comeback Journey
Stephanie Stuckey, chair and co-owner of Stuckey’s, was one of the speakers during the recent Sweets & Snacks Expo, sharing with the crowd how she revived her grandfather’s company and offering tips to market a brand’s products on a “scrappy” budget. “I know a thing or two about comebacks,” Stuckey said. “I had a completely […]
Posted inSnacks Brands, Executive News, Southwest
The Simply Good Foods Co. Appoints Clawson As CCO
The Simply Good Foods Co., a developer, marketer and seller of branded nutritional foods and snacking products, has named Mike Clawson chief customer officer, effective Oct. 14. A cornerstone of the company’s strategic growth plan is an enhanced selling model and approach. This new sales playbook is centered on building multi-year growth plans with a […]