This summer, Driscoll’s, headquartered in Watsonville, California, will help berry lovers kick off the season with the anticipated return of Rosé Berries – blush-colored strawberries and raspberries – and its Sweetest Batch strawberries and raspberries, each selected for their extra-sweet flavor profiles. Both berry collections were developed to deliver a premium produce experience. Driscoll’s Rosé […]
Category: Produce News
Posted inProduce News, Home Page Slider, West
Blue Diamond Growers Earns Second Green Business Certification
Following a comprehensive certification process, the Blue Diamond Growers plant in Turlock, California, has become Green Business Certified by the Modesto Chamber of Commerce’s California Green Business Network, Stanislaus County program. The achievement marks the second such honor for the 111-year-old almond cooperative this year, as the Blue Diamond Growers’ Salida facility was recognized as Green Business Certified […]
Posted inProduce News, Executive News, Home Page Slider, West
Ocean Mist Farms CEO/President Pezzini To Step Down
Castroville, California-based Ocean Mist Farms CEO and President Joe Pezzini will step down from this role effective June 30. Pezzini has been a consistent face and voice of this nearly 100-year-old brand for 21 years, and his legacy will be evident as the company moves forward toward its centennial celebration. “There is never a good time […]
Posted inProduce News, Home Page Slider, Southeast
NWPB Is Celebrating Disney And Pixar’s New Movie Luca
It will be a summer of adventure for the National Watermelon Promotion Board, thanks to a month-long collaboration with Disney and Pixar’s original feature film Luca, which streams exclusively on Disney+ starting June 18. “Luca” is a fun and heartwarming story about friendship, stepping out of your comfort zone and an extraordinary pair of sea monsters […]
Posted inProduce News, Home Page Slider, National
Avocados From Peru Available Now In U.S. Markets
With the ability to significantly increase its footprint in the U.S. market this summer season, the first shipments of Avocados from Peru have arrived and are available in promotional volumes now until late September. “As customary, Peru’s fruit will be heavily promoted from Memorial Day to Labor Day in the U.S.,” said Xavier Equihua, president […]
Posted inProduce News, Home Page Slider, Southwest
Avocados From Mexico Superfood Lab Launches At KidZania Dallas
Avocados From Mexico – a U.S.-based, non-profit marketing organization to promote Mexican avocados – has opened its Superfood Lab at KidZania Dallas, an indoor city where children can role-play professions in realistic settings. The lab is the latest offering from the brand known for its innovative approach to produce marketing. The Superfood Lab at KidZania […]
Posted inProduce News, Home Page Slider, Southeast
Dole Pays Tribute To Disney Princesses Through Ongoing Promotion
From the confidence and loyalty of Belle to the bravery of Mulan to the steadfast determination of Tiana, Disney Princess characters are known for exhibiting courage in the face of adversity and danger, and kindness in everyday acts throughout their kingdoms. Charlotte, North Carolina-based Dole Food Co. is tapping into that spirit during an extended tribute […]
Posted inProduce News, Albertsons, Home Page Slider, West
Local Bounti Adds Valiasek And Nelson To Leadership Team
Local Bounti Corp., a U.S. indoor agriculture company, has added Kathleen Valiasek and Mark Nelson to its leadership team. Biotech veteran Valiasek has assumed the role of CFO, and food industry innovator Nelson has joined the company’s board of directors. As Local Bounti’s CFO, Valiasek will help advance the company’s plan to more than double […]